Times Network has announced a strategic consolidation of its English news portfolio, merging Mirror Now into its flagship channel Times Now. This integration represents a significant restructuring aimed at enhancing Times Now’s editorial capabilities and market position in the competitive news landscape.
The broadcast network frames this realignment as part of a broader strategy to foster growth and innovation while upholding journalistic integrity. By combining resources, Times Network intends to create a more robust newsroom environment that better supports talent development and enables more impactful storytelling across platforms.
This move suggests a refocusing of resources in the increasingly challenging English news segment, allowing the network to concentrate its investments and editorial strength behind a single, stronger English news brand rather than maintaining two separate but potentially overlapping channels.
The consolidation affects only the English news division, with Times Network’s other properties continuing their operations unchanged. This includes Times Now Navbharat, which delivers action-oriented journalism in the Hindi news space, along with ET Now and ET Now Swadesh, which will continue providing business and financial news coverage with their signature expert analysis.