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vivo Launches ‘Dreamchasers’ Campaign with Suhana Khan to Inspire Gen Z

vivo Launches ‘Dreamchasers’ Campaign with Suhana Khan to Inspire Gen Z

The campaign, conceptualised by VML, reflects vivo’s commitment to youth empowerment and individuality.

vivo, the global smartphone brand known for innovation and youth-centric communication, has launched its latest campaign titled ‘Dreamchasers’, featuring actor and youth icon Suhana Khan. The campaign is a tribute to Gen Z’s fearless pursuit of dreams and individuality and coincides with the upcoming launch of the vivo Y400 Pro, the newest addition to the Y Series.

Conceptualised by VML India, ‘Dreamchasers’ builds on vivo’s long-term brand philosophy of empowering self-expression. It seeks to connect with a generation that defines success on its own terms-ambitious, original, and unafraid to chase what they believe in.

Geetaj Channana, Head of Corporate Strategy at vivo India, said:

“With Dreamchasers, vivo deepens its bond with India’s youth. Suhana Khan’s journey reflects the spirit of this campaign-authentic, bold, and driven. vivo isn’t just offering technology; we’re standing alongside young dreamers, enabling them with tools that inspire creativity and confidence.”

Babita Baruah, CEO of VML India, added:

“Gen Z are digital natives with a mindset to stand out. For them, smartphones are more than gadgets-they’re expressions of identity. Dreamchasers celebrates this energy. Featuring Suhana Khan, it showcases how today’s youth turn aspirations into action through innovation and style.”

The campaign also paves the way for the vivo Y400 Pro—designed to meet the dynamic lifestyle of Gen Z. Continuing the Y Series’ promise of being “As Unique As You,” the Y400 Pro blends vibrant aesthetics with AI-powered camerassmooth performance, and a bold, modern design-perfectly suited for a content-first generation.

With ‘Dreamchasers’, vivo reaffirms its position not just as a smartphone brand, but as a catalyst for self-expression and youth empowerment.

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