×

Nicole Tan Appointed Country Director for Meta Singapore

Nicole Tan has been appointed as Country Director for Meta Singapore, after successfully leading Meta’s Malaysia operations for nine years. In her new role, she will focus on driving digital transformation, fostering innovation, and supporting Singapore’s digital economy. Tan brings over 25 years of experience in advertising, communications, and technology, having played a key role … Read more

MiQ Elevates Varun Mohan to CCO for India

MiQ has promoted Varun Mohan to Chief Commercial Officer (CCO) for India, recognizing his pivotal role in driving the company’s growth since joining in 2020. With two decades of experience across digital media giants like Microsoft Advertising and Republic TV, Mohan will now lead all commercial operations in the region. His focus will be on … Read more

Swiggy Partners with TWID to Launch ‘Pay with Rewards’ Feature Across Services

Swiggy has announced a strategic partnership with TWID, a rewards-based payment network, to roll out a new payment feature called ‘Pay with Rewards’. This innovative feature allows Swiggy users to redeem accumulated loyalty points from various credit cards, debit cards, and partner brands while paying for orders on Swiggy Food, Instamart, and Swiggy Genie. With the ‘Pay … Read more

The Body Shop India Launches ‘More Love for Less’ with New Lower Prices

The Body Shop India has launched its latest campaign, ‘More Love for Less’, introducing a refreshed pricing strategy across 12 of its most popular product categories. This bold move aims to make the brand’s ethical beauty offerings more accessible than ever, inviting a broader audience to experience its trusted skincare and body care essentials at significantly … Read more

Tata Power Renewables Launches #GreenPowerShift for Clean Energy on Earth Day

On Earth Day 2025, Tata Power Renewable Energy Ltd. (TPREL) unveiled its new campaign, #GreenPowerShift, aimed at encouraging individuals and businesses to rethink how they consume and source energy. The initiative serves as a timely reminder of the urgent need to reduce our environmental footprint and shift toward cleaner, renewable energy solutions. Rooted in the powerful … Read more

Infinix Introduces Its Mammoth Phone with India’s Tiniest Billboards, Conceptualised by SW Network

SW Network, an integrated advertising agency, in collaboration with Flipkart Tech, has launched a new campaign for smartphone brand Infinix, using an unconventional outdoor format. Announcing key features of Infinix Note 50s 5G+ by tapping into hyperlocal touchpoints, the campaign introduced India’s tiniest billboards. These miniature billboards carried sharp, cheeky messages aimed at cutting through … Read more

This Cricket Season, Swiggy Rolls Out ‘Swiggy Sixes’ Where Every Six Means Big Savings

India’s pioneering on-demand convenience platform, has launched Swiggy Sixes—a real-time, match-linked offer designed to elevate the excitement of the ongoing cricket season and unlock higher offers on your favourite restaurants. With cricket fever gripping the nation, Swiggy Sixes turns every towering six into a chance for fans to celebrate with irresistible food deals, adding flavour … Read more

The Ad Club welcomes Francesco Poletti as International Jury Chair for ABBY Awards 2025 powered by One Show

April 22, 2025; Mumbai, India:  The Ad Club today announces the appointment of Francesco Poletti, Chief Creative Officer, Le Pub Publicis Italy, as an international jury chair for the ABBY Awards 2025 powered by One Show in the Young Maverick Abby category. Francesco Poletti heads Le Pub Publicis Italy as CCO. He was earlier CCO, … Read more

Flipkart Launches Offbeat ‘SASA LELE’ Campaign Ahead of Summer Sale

Flipkart has unveiled its latest summer sale campaign, ‘SASA LELE’, in collaboration with creative agency FCB Kinnect. Embracing humor, pop culture, and a touch of the absurd, the campaign is built around a quirky jingle and meme-inspired visuals designed to grab attention and stick in viewers’ minds. Rather than traditional discount-based messaging, the campaign uses the … Read more

Delhi High Court Orders Baba Ramdev to Remove ‘Sharbat Jihad’ Ads

In a significant legal development, the Delhi High Court has directed Baba Ramdev’s Patanjali Ayurved to immediately withdraw advertisements referring to Hamdard’s Rooh Afza as “Sharbat Jihad.” Justice Amit Bansal expressed his astonishment, stating, “I couldn’t believe my eyes and ears,” upon reviewing the content.​ The controversy began when Ramdev, in a promotional video for Patanjali’s … Read more