India witnessed a dramatic 163% increase in revenue from contextual marketing campaigns in 2024, according to the latest Global Trends & Benchmarks Report 2024–2025 by WebEngage, a leading B2B SaaS and customer retention platform. The report offers an in-depth look at evolving engagement trends across APAC, analyzing over 400 billion messages sent by 850 brands worldwide. While … Read more
Swiggy’s 15-minute food delivery platform, Snacc, has ended its partnership with Blue Tokai Coffee Roasters just a few months after launch. The collaboration, announced in January 2025, was designed to offer quick deliveries of Blue Tokai’s specialty coffee to Snacc users. However, internal sources revealed that the tie-up was short-lived due to fundamental disagreements over … Read more
The Dharampal Satyapal Group (DS Group), a leading Indian FMCG conglomerate, has achieved a significant milestone by surpassing ₹10,000 crore in revenue for FY 2024-25. This growth has been driven primarily by its Food & Beverage (F&B) segment, which contributes 42% to overall revenue, followed by the mouth freshener segment at 38%. Tobacco, once a … Read more
The European Commission has fined Apple and Meta a combined €700 million for violations of the Digital Markets Act (DMA), marking the first enforcement action under this new regulation aimed at curbing anti-competitive practices by tech giants. Apple received a €500 million penalty, while Meta was fined €200 million. The Commission claims Apple restricts app … Read more
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