Day: June 2, 2025

Campaign focuses on the emotional impact of insurance during life’s most critical moments Policybazaar has unveiled a powerful new brand campaign that highlights the real-world value of insurance through the lens of its claims assistance services. At the heart of the campaign is a series of emotionally driven films, featuring real testimonials from families across … Read more

Couple stars in “Dubai, Ready For a Surprise” – a celebration of the city’s warmth and diversity The Dubai Corporation for Tourism and Commerce Marketing (Visit Dubai), a division of the Dubai Department of Economy and Tourism (DET), has launched its latest campaign, Dubai, Ready For a Surprise, featuring Indian icons Virat Kohli and Anushka Sharma. … Read more

GCPL CEO Sudhir Sitapati highlights wealth, cohesive media, and retail innovation as key enablers When Godrej Consumer Products Limited (GCPL) launched its pet food brand Ninja and anti-perspirant Bloq, it didn’t debut in the traditional metros like Mumbai or Delhi. Instead, the company chose Tamil Nadu. GCPL isn’t alone. The southern state is increasingly becoming the go-to market … Read more

Rs 3,00,000 reward for the selected name that could define Oyo’s next chapter In a bold and unconventional move, Ritesh Agarwal, founder and CEO of hospitality giant Oyo, has called on the public to help rename its parent company, Oravel Stays. The individual whose suggestion is selected and adopted will receive a cash prize of … Read more