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Secret Sauce Communications Wins PR Mandate for Bindu Fizz Jeera Masala

Agency to lead brand reputation, thought leadership, and strategic PR campaigns Strategic partnership for national expansion Secret Sauce Communications, a national Corporate Reputation, PR, and Communications agency, has been appointed as the official PR and corporate reputation partner for Bindu Fizz Jeera Masala, the flagship brand from Karnataka-based House of Bindu. With a legacy of over 25 years, House of … Read more

Medha Shankr Leads Ferrero India’s New Raffaello Campaign

‘Say Hello with Raffaello’ highlights heartfelt gestures and everyday romance Ferrero launches new Raffaello film with Medha Shankr Ferrero India, a part of the global Ferrero Group, has unveiled a new campaign for its premium offering, Confetteria Raffaello, titled “Say Hello with Raffaello.” The campaign features actor Medha Shankr, continuing her association with the brand, and celebrates small, meaningful moments … Read more

Cannes Lions 2025: BBDO’s SDG Shortlist Pushes India’s Final Tally to 85

Recognition comes for Ariel’s long-running ‘Share The Load’ campaign BBDO adds to India’s Cannes Lions success BBDO India emerged as the only Indian agency to secure a shortlist on Day 3 of the Cannes Lions International Festival of Creativity 2025. The agency was recognised in the Sustainable Development Goals (SDG) category for its impactful and enduring campaign, Share The Load, created for Ariel, … Read more

ACT Fibernet Partners with Amazon Prime to Offer Prime Lite Benefits

New bundled plans provide high-speed internet and premium entertainment access ACT Fibernet x Amazon Prime Lite ACT Fibernet, one of India’s leading wired internet service providers, has announced a strategic partnership with Amazon Prime to introduce new Prime Lite bundled plans. These plans are designed to combine ACT’s high-speed internet with the entertainment and shopping benefits of Amazon Prime Lite. … Read more

David Beckham Launches Honey-Based Snack Brand ‘BEEUP’

David Beckham Launches Honey-Based Snack Brand ‘BEEUP’Partners with Shaun Neff to enter the health-focused snack market Beckham ventures into food and wellness Former football icon David Beckham has forayed into the food and wellness industry with the launch of BEEUP, a brand offering honey-based fruit snacks. Developed during the COVID-19 lockdowns, BEEUP is a collaborative effort between Beckham and … Read more

Network18 Sells 100% Stake in Media18 Distribution Services to Prakhar Commercials

Deal completed for a total consideration of ₹1 lakh Network18 Media & Investments, a leading Indian media conglomerate, has announced the sale of its entire 100% equity stake in its wholly-owned subsidiary, Media18 Distribution Services, to Prakhar Commercials Private Limited (PCPL). The deal was finalized for a total consideration of ₹1 lakh. With this transaction, Media18 Distribution Services ceases to … Read more

Amazon Prime Video to Show 4–6 Minutes of Ads Per Hour

Ad-free upgrade available in India for Rs 129/month or Rs 699/year Prime Video introduces ads Starting June 17, Amazon Prime Video has begun displaying advertisements within its content, marking a significant change for subscribers. This move comes as part of Amazon’s broader strategy to enhance revenue amid intensifying competition in the video-on-demand space. According to Adweek, … Read more

Urban Company Reports First Full-Year Profit in FY25, Closes Year with Strong Growth

Urban Company, India’s leading home services marketplace, has released its FY25 Annual Report, marking a pivotal year for the company. In a LinkedIn update, Abhiraj Singh Bhal, Co-founder and CEO, highlighted the company’s first full year of profitability and significant growth across operational and financial metrics. Key Financial Highlights User and Partner Growth Urban Company strengthened its … Read more

Sachin Chhabra quits Relaxo Footwears as Vice President – Marketing

Relaxo Footwears has announced the resignation of Sachin Chhabra, Vice President – Marketing, effective September 15, 2025. Chhabra, who joined in August 2023, played a key role in driving brand and growth strategies across Relaxo’s portfolio, including Sparx, Flite, and Bahamas. With prior leadership roles at Adani Group, Amway, Airtel, and DLF, he brought extensive … Read more