Conceptualised by BBH India, the film is directed by acclaimed film director Ram Madhvani Nestlé MILKMAID, a name that has defined sweetness in Indian homes now for 113 years, has launched its latest TVC celebrating the joy of preparing desserts at home, with loved ones. The film highlights the rich, creamy and heartwarming experience that … Read more
Launch marks a major step in becoming Asia’s first digital healthcare advertising agency Medulla Communications, a healthcare-focused advertising agency with over 15 years of global expertise, has announced the launch of its new office in Singapore, marking a significant milestone in its journey to become Asia’s first digital healthcare advertising agency. With a strong portfolio of work … Read more
Uninterrupted news from 7–10 AM enhances viewer experience and boosts post-slot ad visibility In a strategic move to enhance audience engagement, News18 Tamil Nadu has launched a break-free morning prime-time band from 7:00 AM to 10:00 AM. This uninterrupted news block allows viewers to stay fully informed with the day’s top headlines, without the distraction of ad breaks. The initiative … Read more
Nissan India has launched “The Boldest Black”, a visually arresting campaign for the Magnite Kuro Edition, developed by Nissan United-a collaboration between TBWA\India and OMD India. The Magnite Kuro Edition, launched earlier this month, reimagines Nissan’s compact SUV in an all-black avatar. It retains the original Magnite’s strong value proposition while embracing bold design with blacked-out accents, elevating its road presence. Instead … Read more
Brand gets featured in teaser starring Hrithik Roshan and Jr NTR, marking its entry into cinematic storytelling India’s leading windows and doors brand, has made its cinematic debut through a unique collaboration with the highly anticipated action thriller War 2. In a first-of-its-kind brand integration, Fenesta features directly in the film’s teaser, with lead actors Hrithik Roshan and Jr NTR referencing the brand-blending … Read more
Connect Digital brings programmatic DOOH advertising to 31 diverse environments, including streets, malls, and transit hubs. Connect Network Inc., a leading Out-of-Home (OOH) advertising agency, has officially rolled out Connect Digital, its new digital out-of-home (DOOH) division. This platform merges audience insights, advanced AdTech, and creative capabilities into a unified, global solution. Connect Digital enables programmatic DOOH … Read more
Center Fresh, the iconic chewing gum brand from Perfetti Van Melle India, has rolled out its latest campaign, “Dimaag Pe Rakhe Lagam”, offering a humorous take on everyday overthinking. Backed by insights from the India Overthinking Report, developed in partnership with YouGov, the campaign reveals that 81% of Indians spend over three hours a day overthinking. In response, Center … Read more
Tata Motors has rolled out its Onam campaign for Kerala, offering customers benefits of up to ₹2,00,000 on select passenger and electric vehicles, along with priority deliveries for festive bookings. The offers are valid from July 25 to September 30, 2025, and come with attractive financing options to enhance accessibility. Flexible finance schemes include Balloon Schemes with low starting EMIs, Step-Up Plans aligned with income growth, … Read more
Special delivery boxes with collectible badges bring Thalaiva magic to fans across major metros In a first for theatrical promotions in India, Amazon India has introduced an innovative on-package advertising campaign for the much-anticipated film Coolie, featuring a star-studded cast including Rajinikanth, Aamir Khan, Upendra, Nagarjuna, Soubin Shahir, Shruti Haasan, and Pooja Hegde. The campaign spans key metro cities such as Bengaluru, Hyderabad, … Read more
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