Day: August 21, 2025

Dentsu India and IWMBuzz Media have entered a strategic three-year partnership to co-present the India Gaming Awards and co-author the India Gaming Report. This collaboration aims to deepen engagement within India’s fast-evolving pure-play gaming segment-focusing on entertainment-driven gaming with no monetary stakes. Building on the success of the inaugural India Gaming Report launched last year, the renewed partnership will delve deeper into consumer … Read more

Emaar Entertainment has named MakeMyTrip as its official India partner, granting Indian travellers seamless access to Dubai’s most iconic attractions, including the Burj Khalifa, Dubai Aquarium & Underwater Zoo, KidZania, and Sky Views Observatory. Through this partnership, these experiences are now integrated into MakeMyTrip’s recently launched Tours & Attractions platform, allowing users to discover and book tickets directly in Indian Rupees. The initiative aims … Read more

Doordarshan has significantly strengthened its rural footprint through a multi-pronged expansion of television, radio, and digital services. Since 2019, the public broadcaster has launched six new TV channels and upgraded 17 existing ones, according to Minister of State for Information and Broadcasting, L. Murugan. A key driver of this growth is DD Free Dish, Prasar Bharati’s … Read more

Brand eyes nationwide expansion with ₹100 crore investment Cricket legend and brand ambassador MS Dhoni has unveiled Asian Footwears’ latest premium collection, headlined by the Quantum 2.0 – Signature Collection. The launch also includes other key lines such as Hyper Cushion, PowerKick, the Wonder Walk walking range, and the Mojo premium series. Developed in Asian Footwears’ BIS-certified in-house design and testing lab, the new range focuses on high … Read more