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Amazon India appoints Anuradha Aggarwal to lead its Marketing and Growth

Amazon India has appointed Anuradha Aggarwal to lead its Marketing and Growth, marking a strategic move to strengthen customer engagement and brand positioning in one of its most dynamic markets. With her extensive leadership experience across diverse industries, Anuradha will drive Amazon India’s marketing vision, fuel growth, and further enhance the platform’s connection with millions … Read more

WPP COO Andrew Scott to Retire by Year-End

WPP has announced that Andrew Scott will retire as Chief Operating Officer and from the Board at the end of the year. Having joined the company in 1999, Andrew played a pivotal role in WPP’s growth, leading major acquisitions and strategic disposals that shaped its global position in AI, data, and technology. He will work … Read more

Thums Up Launches ‘Biryani Ek Nahi, Do Haath Se Khaate Hai’ Campaign Featuring Shah Rukh Khan and Jagapathi Babu

The campaign turns the love for biryani and Thums Up into a bold cultural ritual. Thums Up, Coca-Cola India’s iconic billion-dollar brand, has unveiled its latest campaign titled “Biryani Ek Nahi, Do Haath Se Khaate Hai”, starring Bollywood icon Shah Rukh Khan and Telugu superstar Jagapathi Babu. The campaign celebrates India’s deep-rooted love for biryani and Thums Up-positioning the … Read more

Shoppers Stop Launches Festive TVC ‘Pujor Prothom Stop’ to Ring in Durga Pujo 2025

Celebrating the spirit of togetherness, tradition, and premium festive fashion. Shoppers Stop has unveiled its Durga Pujo campaign ‘Pujor Prothom Stop’, marked by the release of a heartwarming new TVC and an exclusive in-store launch event at the brand’s South City Mall outlet in Kolkata. The celebration featured popular Bengali actors Debchandrima Singha Roy and Gaurav Chakraborty, adding a … Read more

Clove Dental Launches ‘Finding the Missing Tooth’ Campaign to Spotlight Dental Implant Awareness

The initiative highlights the emotional and social impact of tooth loss, promoting implants as a transformative solution. Clove Dental has rolled out a nationwide campaign titled ‘Finding the Missing Tooth’, aimed at raising awareness around the often-overlooked consequences of tooth loss. The campaign brings to light the emotional, physical, and social challenges associated with even a … Read more

Welspun Living Unveils ‘Kyunki Farq Padta Hai’ Campaign Featuring Vidya Balan

Welspun Living Unveils ‘Kyunki Farq Padta Hai’ Campaign Featuring Vidya BalanLight-hearted storytelling with a twist highlights the importance of quality in home linen choices Welspun Living Limited (WLL), a part of Welspun World, has launched its latest consumer campaign titled ‘Kyunki Farq Padta Hai’, featuring acclaimed actress Vidya Balan. The campaign aims to spotlight the significance of quality … Read more

Reliance and Meta Join Forces to Build Enterprise AI Solutions in India

The joint venture will deliver ready-to-deploy, sector-specific AI platforms for Indian and select global markets Reliance Industries Limited (RIL) and Meta have announced a strategic joint venture (JV) to develop and scale enterprise AI solutions tailored for Indian businesses and select international markets. Investment and Structure The collaboration involves a joint investment of approximately INR 855 crore, with RIL holding a 70% stake and Meta holding … Read more