Day: September 12, 2025

YouTube has announced a suite of new advertising solutions at Brandcast 2025, designed to help brands engage India’s increasingly diverse and multi-screen audiences with more precision and impact. The new offerings include: These solutions build on YouTube’s scale and creator ecosystem, leveraging AI-driven precision to help brands reach audiences where they watch most. Consumption trends underscore … Read more

Australia Essence, a global house-of-brands platform, has officially entered the Indian market with a curated portfolio of nine premium Australian brands, marking a significant milestone in strengthening bilateral trade and cultural ties between India and Australia. Founded by Tim Thomas (CEO) and Steve Waugh (Australian cricket legend), Australia Essence aims to bring the best of Australian food, beverage, … Read more

L&T Finance Ltd. (LTF), one of India’s leading retail financiers, has launched its latest campaign, ‘Just Zoom Two-wheeler Loans’, featuring star pacer and brand ambassador Jasprit Bumrah. Debuting during the high-viewership window of Asia Cup 2025 on Sony’s broadcast network, the campaign reinforces LTF’s brand promise of speed, precision, and seamless digital lending. As Associate Sponsor of Asia Cup 2025, LTF … Read more

JK Tyre & Industries Ltd., one of India’s leading tyre manufacturers, has signed on as the Co-Presenting Sponsor of the Men’s Asia Cup 2025, scheduled from September 9–28 across Dubai and Abu Dhabi. The tournament, broadcast live on Sony Sports Network, gives JK Tyre a powerful platform to strengthen its brand presence across India and South Asia during one of cricket’s … Read more

Quick commerce giant Instamart has announced its first-ever annual festive mega sale – the Quick India Movement 2025 – which it is calling the country’s quickest sale. The event will run from September 19 to September 28 on both the Instamart and Swiggy apps. Shoppers can expect massive discounts ranging from 50% to 90% across popular categories like electronics, kitchen & dining, beauty, personal … Read more