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Day: November 10, 2025

BC Web Wise joins AMIN Worldwide as exclusive India partner

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BC Web Wise, one of India’s leading independent digital agencies, has announced its partnership with AMIN Worldwide, becoming the network’s exclusive India partner. AMIN Worldwide is a global alliance of independent marketing and communication agencies spread across 30+ countries, offering members access to shared knowledge, creative collaboration, and international expertise. Through this association, BC Web Wise gains … Read more

Casio India celebrates modern love with new wedding campaign

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Casio India has unveiled a new wedding campaign that beautifully captures the evolution of love and partnership in today’s world. The film reimagines modern Indian weddings through a heartfelt story that balances individuality with togetherness – portraying love as a partnership rooted in equality, shared dreams, and emotional connection. Video Link: https://www.youtube.com/watch?v=g9wHltS5SYo Set against the … Read more

DoubleVerify launches new streaming TV tools to enhance ad transparency

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DoubleVerify (DV) has unveiled a suite of new streaming TV solutions designed to boost transparency, efficiency, and control across Connected TV (CTV) advertising. The launch includes Verified Streaming TV pre-bid segments and measurement as well as ‘Do Not Air’ Automation, both aimed at curbing ad misplacement and cutting waste in non-premium streaming environments. The rollout comes on the heels of DV research … Read more

Haldiram set to bring Jimmy John’s to India, marking bold QSR expansion

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Haldiram, India’s iconic snack and sweets giant, is reportedly preparing to take a big leap beyond its traditional food portfolio – this time into the Western quick-service restaurant (QSR) segment. According to The Economic Times, Haldiram is in advanced talks with US-based Inspire Brands for an exclusive franchise partnership to launch Jimmy John’s, the popular American sandwich and wrap chain, in … Read more

ReBid launches AI Creative Studio to automate ad production and scale personalised storytelling

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ReBid has unveiled its new AI Creative Studio, a next-generation solution that automates ad creation across visuals, videos, and social media content. Designed to empower marketers with speed and precision, the studio seamlessly integrates with ReBid’s Connected Data Platform and Ad Optimisation Engine, making creative production an intelligent, data-driven process that continuously enhances engagement and ROI. The … Read more

Hero MotoCorp celebrates the timeless spirit of Splendor with ‘Ek Raasta Hai Zindagi’ campaign

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Hero MotoCorp, in collaboration with McCann Worldgroup, has unveiled a new campaign titled ‘Ek Raasta Hai Zindagi’, honoring the legendary journey of the Hero Splendor+ – a motorcycle that has become an inseparable part of India’s cultural and emotional landscape. Video Link: https://www.youtube.com/watch?v=SDTZ9I2JzIc The campaign reimagines the Splendor legacy through a nostalgic yet contemporary lens, portraying it not just … Read more

Samay Raina and Kunal Kamra turn flight fiasco into comic chaos for Airlearn

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Stand-up comedian Samay Raina and fellow comic Kunal Kamra have teamed up to deliver a hilarious new ad for Airlearn, Unacademy’s language-learning app – transforming a routine flight scene into a masterclass in comedy and multilingual mayhem. Video Link: https://www.instagram.com/reel/DQ1l1YwkiVV/?utm_source=ig_web_copy_link&igsh=MzRlODBiNWFlZA== Set aboard an airplane, the film opens with passengers insisting that announcements be made in their own regional languages. As … Read more

Cheil India celebrates Samsung’s AI brilliance in new Galaxy flagship campaign

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In a world that demands smart, instant solutions for everyday challenges – from styling the perfect outfit to acing a new kitchen hack – Samsung is redefining how technology makes life simpler and more creative. Cheil India’s latest campaign for Samsung’s flagship lineup – Galaxy S25 Ultra, Galaxy Z Fold7, and Z Flip7 – brings this idea to life … Read more

Rubans Accessories – From Kiosk to Trend-Setting Jewellery Brand

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Rubans Accessories, headquartered in Bengaluru, has established itself as a leading name in India’s fashion jewellery market. Founded in 2014 by Chinu Kala, under the umbrella of Fonte Fashions Pvt Ltd., the brand offers both ethnic and western-style jewellery and accessories – from necklaces, earrings, bangles and rings to hairbands and anklets.  Rubans prides itself … Read more

Duolingo surpasses revenue forecasts as AI-powered learning drives paid user growth

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Duolingo Inc. has outperformed Wall Street’s Q3 revenue expectations, driven by the rapid adoption of its AI-powered premium offerings and a significant surge in paid subscriptions. The language-learning app reported $271.7 million in revenue, surpassing analyst estimates of $260.3 million, and raised its full-year outlook to $1.028–$1.032 billion. Shares rose 7% in after-hours trading. The Pittsburgh-based edtech firm, known for its playful yet … Read more

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