VV - Logo - White - Text 1
Facebook Instagram Linkedin
×

Day: November 17, 2025

GATSBY’s Relaunch Campaign Highlights Daily ‘Hacks’ in Men’s Grooming

by

GATSBY has unveiled its latest global relaunch with a campaign helmed by BC Web Wise, positioning the brand as a simple, fast, and effective grooming solution for young men. Built around the #GottaGroove platform, the campaign targets college-going and early-career consumers who prioritise ease and efficiency in their daily styling routines. Video Link: https://www.youtube.com/watch?v=bPhOQdTqB_k Rooted … Read more

Asianetnews.com to Host India H.O.G. Rally 2025 in Goa

by

Asianetnews.com is set to host the India H.O.G. Rally 2025 in Goa, marking the platform’s entry into large-scale experiential event properties. The event will take place on December 19 and 20 at Morjim Beach, bringing together Harley-Davidson owners and riding enthusiasts from across the country. The two-day rally is centred around group rides, community interactions, … Read more

In an Age of Micro-Dramas, WhatsApp Releases a Nine-Minute ‘Pookie’ Film

by

WhatsApp has unveiled one of its most ambitious and emotionally resonant films for rural India- a nine-minute narrative that highlights the role of Voice and Video Notes in nurturing connection. Conceptualised by ad agency Fundamental, Baatan Hi Baatan Mein is set in north-central Madhya Pradesh and draws inspiration from the lives of millions of migrant workers who … Read more

Sony LIV Partners with YouTube to Expand Global Distribution

by

Sony LIV has announced a new distribution partnership with YouTube TV and YouTube Primetime Channels, enabling viewers across the United States, United Kingdom, France, Germany, and Australia to subscribe to the service directly within YouTube’s platform. The collaboration strengthens Sony LIV’s global footprint and brings its premium library to audiences already engaged with YouTube for … Read more

Team Pumpkin Wins Digital Mandate for PetFresh Kitchen

by

PetFresh Kitchen, a fast-growing brand offering freshly cooked, human-grade meals for pets, has appointed Team Pumpkin to lead its performance marketing and digital growth efforts across India. The partnership aims to amplify the brand’s visibility and expand its reach among pet parents seeking healthier, real-food alternatives for their pets. Under the mandate, Team Pumpkin will … Read more

Sudeep Kumar, has been elevated to Vice President – Media Solutions

by

Sudeep Kumar, a seasoned media professional with over 25 years at The Mathrubhumi Group, has been elevated to Vice President – Media Solutions. In his new role, he will spearhead revenue monetisation for the group’s print and events verticals. With deep expertise in sales, marketing, and channel development across print, TV, radio, and digital, Sudeep … Read more

Niti Kumar to Lead Publicis Media’s New AI-Led Agency, Spark Foundry India

by

Publicis Media India has launched Spark Foundry India, a new full-funnel media agency built on an AI- and data-led model to seamlessly integrate brand building, performance, and commerce. Niti Kumar, formerly Chief Growth Officer, has been appointed CEO and will steer the agency’s growth and future-focused positioning. As part of the leadership reshuffle, Ravi Bhaya … Read more

Richa Parekh, steps into the role of Senior Marketing Director at JioHotstar

by

Big career leap for Richa Parekh, who steps into the role of Senior Marketing Director at JioHotstar. With a strong track record across digital marketing, performance strategy, and brand growth, Richa now takes charge of steering JioHotstar’s marketing vision, driving innovation, and amplifying the platform’s impact in India’s dynamic streaming landscape.

IAA and Snapchat India Present ‘THE VIBE’: An Immersive AR-Led Experience for Next-Gen Creatives

by

The International Advertising Association (IAA) India Chapter, in partnership with Snapchat India, will host ‘THE VIBE’, an immersive learning experience built to empower the next generation of creative professionals navigating today’s rapidly evolving digital ecosystem. The event is scheduled for November 20 in Mumbai, starting at 5 PM. Designed as a hands-on creative showcase, ‘THE VIBE’ will … Read more

Prasoon Joshi to Receive AAAI Lifetime Achievement Award 2025

by

The Advertising Agencies Association of India (AAAI) has announced that renowned advertising leader, poet-lyricist, and creative icon Prasoon Joshi will be honoured with the AAAI Lifetime Achievement Award for 2025. Established in 1988, this award is the highest accolade bestowed by the Indian advertising industry, recognising individuals who have shaped the profession and inspired creative … Read more

Don’t have the time to stay updated with the marketing world?

Make the switch to the viral vault.

Need a fix to kick your doom-scrolling habits?

Facebook Instagram Linkedin
All Rights Reserved @2025ViralVault

Need a fix to kick your doom-scrolling habits?

Don’t have the time to stay updated with the marketing world?

Make the switch to the viral vault.

Facebook Instagram Linkedin
Terms and conditions | Privacy | Cookie Policy

All Rights Reserved @2025ViralVault