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Harley-Davidson India appoints Ahaan Panday as new brand ambassador

Harley-Davidson India appoints Ahaan Panday as new brand ambassadorHarley-Davidson India has announced actor Ahaan Panday as the new face of the brand, marking a strategic move to deepen its connect with young riders across the country. Riding on the strong response to the Harley-Davidson X440 and an expanding base of first-time Harley owners, the company … Read more

UPKL Season 2 Returns Dec 24 on Zee Bollywood, &Pictures HD, Anmol Cinema 2 and ZEE5

Uttar Pradesh Kabaddi League (UPKL) Season 2 is gearing up for a powerful comeback, with broadcasts scheduled across Zee Bollywood, &Pictures HD and Anmol Cinema 2, along with digital streaming on ZEE5. Beginning December 24, 2025, kabaddi fans nationwide will be treated to high-intensity matches, energetic Hindi commentary and performances from some of India’s most … Read more

ChatGPT launches India-first brand campaign centred on voice-led, everyday interactions

OpenAI has rolled out ChatGPT’s first nationwide brand campaign in India, positioning voice-first, conversational AI at the heart of daily life. The omnichannel campaign will run across TV, OTT, print, digital and outdoor platforms, reflecting the company’s focus on accessibility and cultural relevance for Indian users. Video Link: https://www.youtube.com/watch?v=Belt8RStJeM The launch follows a series of … Read more

Nutrica spotlights everyday wellness in new Bee Honey campaign

Nutrica, the lifestyle and wellness brand under BN Agritech, has launched a fresh digital campaign for Nutrica Bee Honey, focusing on how simple daily habits contribute to overall wellbeing. The film captures a typical morning inside a modern Indian household, highlighting the small rituals that shape family life. Video Link: https://www.youtube.com/watch?v=EAVTwPdzLaQ Against the backdrop of … Read more

ICC faces setback as JioStar seeks exit from media rights deal ahead of T20 World Cup 2026

Just two months before the T20 World Cup 2026 in India, the International Cricket Council (ICC) has been hit by an unexpected challenge. Reliance Industries–owned JioStar has informed the governing body of its intention to withdraw from its media rights agreement, despite two years still remaining on the four-year contract. According to the Economic Times, the … Read more

Mohammed Siraj and Alaya F Lead Skechers’ New GO WALK™ Campaign

Skechers has launched its newest GO WALK™ collection in India, featuring cricketer Mohammed Siraj and actor Alaya F as campaign ambassadors. The latest range reinforces the brand’s core focus on comfort-driven footwear designed for everyday movement. Video Link: https://www.instagram.com/reel/DR4VErmAPpz/?utm_source=ig_web_copy_link&igsh=MzRlODBiNWFlZA== The new GO WALK lineup incorporates lightweight construction, responsive cushioning, shock-absorbent soles and breathable materials-elements crafted … Read more

Omnicom Media and Samba TV Unveil India’s First Advanced Smart TV Data Partnership

Omnicom Media has teamed up with Samba TV, the global leader in AI-powered media intelligence, to launch India’s first advanced Smart TV data partnership-an initiative set to redefine how brands plan, measure, and activate media using real-time TV viewership insights. This first-to-market collaboration marks a significant milestone for India’s fast-growing advertising industry. By integrating Samba … Read more

Kotak Life Redefines Retirement as a Journey of Reinvention

Kotak Mahindra Life Insurance Company Limited (“Kotak Life”) has launched a new brand campaign that reimagines retirement as a vibrant new beginning rather than a slowing-down phase. Developed with creative partner Wondrlab, the campaign positions retirement as a moment of rediscovery, renewed purpose and personal reinvention-reflecting the mindset of a modern India that refuses to … Read more

Nuvana Wellness Announces Rakul Preet Singh and Jackky Bhagnani as Strategic Investors

Nuvana Wellness Clinic, a science-led integrative health and regenerative wellness centre, has welcomed actor-entrepreneurs Rakul Preet Singh and Jackky Bhagnani as strategic investors. This partnership marks a significant step in Nuvana’s mission to make ethical, accessible, and clinically backed wellness a mainstream reality in India. Their association stems from a shared commitment to preventive healthcare, … Read more

Havas Media Network India bags integrated media mandate for Tata 1mg

Havas Media Network India has secured the integrated media mandate for Tata 1mg after a competitive multi-agency pitch, strengthening its position as a full-funnel marketing partner for the digital healthcare platform. The mandate will be jointly executed by PivotRoots, Havas’ digital-first agency, and Havas Media India. While PivotRoots will lead Tata 1mg’s digital brand marketing, … Read more