Day: March 12, 2026

E-commerce platform Flipkart has introduced the Motorola Edge 70 Fusion with an unconventional outdoor activation that lets people test the smartphone’s camera performance in real time. Video Link: https://www.instagram.com/reel/DVvMqyRjRmg/?utm_source=ig_web_copy_link&igsh=MzRlODBiNWFlZA== Conceptualized by Sociowash Network, the campaign features an interactive billboard inviting passers-by to compare their phone’s camera with the image displayed on the hoarding. The installation … Read more

Home appliance brand Kenstar has unveiled a new advertising campaign promoting its latest range of energy-efficient air coolers. The campaign features Bollywood actors Rajkummar Rao and Patralekha Paul, highlighting the brand’s focus on efficient cooling and long-term reliability for Indian households. The campaign spotlights Kenstar’s India-first air cooler range that comes with a 5-Star BEE … Read more

Rasna has unveiled Rasna Nutri+, a nutrition-fortified powder drink concentrate, as part of its summer marketing campaign for 2026. The product has been developed by the company’s research and development team and is aimed at consumers seeking beverages that combine taste with added vitamins and minerals. The launch comes at a time when the Indian … Read more

A new campaign by Meril Life Sciences imagines what life after cricket could look like for MS Dhoni-not as a retired legend, but as a coach inspiring a new generation. The ad film features Dhoni teaching his iconic helicopter shot to a group of elderly residents preparing for a friendly cricket match against neighbourhood youngsters. … Read more

INDmoney’s latest campaign, “American Paglus,” takes a humorous swipe at Indians who are overly fascinated with American culture. The ad film begins in the middle of celebrations after India’s ICC Men’s T20 World Cup victory, when a cricket bat is shown to someone who surprisingly calls it a baseball bat. This quirky moment sets the … Read more