YouTube has introduced Creator Partnerships, a unified platform aimed at streamlining how brands and creators collaborate. Replacing BrandConnect, the new solution is fully integrated into YouTube Studio for creators and into Google Ads and Display & Video 360 for advertisers, bringing influencer marketing workflows into a single ecosystem. The platform is designed to make discovery, … Read more
Journalist and news anchor Sudhir Chaudhary has announced his foray into film production, marking a new chapter in his storytelling journey. The project, titled The Terror Report, is being developed in collaboration with Balaji Telefilms and Ellipsis Entertainment, and will serve as a sequel to The Sabarmati Report. The film is expected to focus on … Read more
OpenAI has appointed Kiran Mani, former CEO of JioStar, as Managing Director for Asia-Pacific, signalling a strategic push to deepen its presence in one of the world’s fastest-growing digital markets. Mani is set to take on the role in June and will be based in Singapore, reporting to Chief Strategy Officer Jason Kwon. His move … Read more
The Indian Express has appointed Deepshikha Ghosh as Chief Content Officer – Digital, effective March 24. The announcement was shared by Nandagopal Rajan, who highlighted her strong expertise in audience understanding, content strategy, and digital journalism. Ghosh joins from NDTV, where she served as Managing Editor – Convergence, bringing extensive experience at the forefront of … Read more
Aditya Birla Fashion and Retail Limited has announced key leadership changes, appointing Suraj Bahirwani as CEO-designate of Pantaloons from April 1, 2026, with a transition from current CEO Sangeeta Tanwani until September 30, 2026. The company also named Marco Agnolin as CEO of OWND effective April 6, 2026, and appointed Nikhil Modha as CFO-designate from … Read more
Hari Om OTT has announced a strategic content distribution partnership with Amazon MX Player, marking a key milestone in its growth journey. As part of the agreement, Amazon MX Player will serve as the primary platform for streaming Hari Om OTT’s existing catalogue as well as its upcoming original content. Launched in June 2024, Hari … Read more
Apple is stepping deeper into the enterprise ecosystem with the launch of Apple Business, a unified platform designed to help companies manage operations, empower employees, and connect with customers-all within Apple’s ecosystem. The platform is set to roll out globally on April 14 across 200+ countries and regions. At its core, Apple Business simplifies device … Read more
Meesho is pushing the boundaries of conversational commerce with the launch of “Vaani – Your Meesho Dost,” a Gen-AI powered voice assistant designed to make online shopping feel as natural as talking to a shopkeeper. Built for users who are more comfortable with offline-style interactions, Vaani allows shoppers to speak their needs instead of typing … Read more
Cleartrip has brought back childhood memories to sell summer travel with its latest #NationOnVacation (NoVac) campaign. At the heart of the campaign lies a simple yet powerful idea-using the nostalgic game ‘Chidhiya Udd’ to position travel as an escape from everyday routines. The campaign film reimagines the game in a playful way, where participants are … Read more
In one of the biggest deals in sports business history, Royal Challengers Bengaluru (RCB) is set for a major ownership transition. United Spirits Limited (USL), a subsidiary of Diageo, has signed definitive agreements to sell its 100% stake in Royal Challengers Sports Pvt. Ltd. (RCSPL) to a powerful consortium for ₹16,660 crore in an all-cash … Read more
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