Instamart’s Hussain Sagar Activation Draws Crowds Ahead of Akshaya Tritiya
Instamart sparked widespread buzz with a high-energy on-ground activation at Hussain Sagar Lake, where crowds gathered to literally dig for gold. The campaign, tied to the festive momentum of Akshaya Tritiya, cleverly blended physical engagement with a digital product push. At the centre of the activation was a sandpit filled with hidden coins in collaboration … Read more
