OnePlus has announced a strategic partnership with Gods Reign, a leading Indian esports organisation, in a collaboration enabled by Times One, the gaming vertical of Times OOH. This alliance reflects OnePlus’s continued commitment to performance, speed, and innovation, while supporting the rapid growth of India’s competitive gaming landscape.
Driving Innovation in Esports
The partnership aims to:
- Integrate OnePlus technology into Gods Reign’s gaming infrastructure
- Enable co-branded campaigns and activations
- Create a feedback loop from pro gamers to improve device performance
- Deliver amplified storytelling around Gods Reign’s journey in top-tier tournaments
This collaboration underlines OnePlus’s ambition to be a core contributor to India’s evolving esports ecosystem.
Gaming Performance Meets Competitive Edge
Earlier this year, Gods Reign clinched the ESL Snapdragon Pro Series (SPS) Season 6 title, taking home ₹50 lakh in prize money. Now competing in BGMI Pro Series (BMPS) 2025, where 96 top teams vie for a ₹2 crore prize pool, the team is training and competing using OnePlus’s high-performance gaming devices.
OnePlus smartphones are engineered to:
- Deliver smooth frame rates
- Offer effective thermal management
- Provide long-lasting battery life
This ensures optimal performance during high-pressure gaming scenarios.
Gamers in the Product Development Loop
As part of the collaboration, Gods Reign’s players will directly contribute to OnePlus’s product development by sharing feedback on gaming performance in real-world scenarios. This initiative ensures that OnePlus devices are not only battle-tested but gamer-approved.
“This partnership with OnePlus marks a significant milestone for our team. We’re proud to align with a brand that shares our hunger for performance and innovation. With Times One’s support, we aim to create impactful experiences for fans and the wider gaming community,”
— K R Rohith, CEO & Co-founder, Gods Reign
Times One: Bridging Brands and Esports Culture
Times One, the enabler of this deal, is focused on connecting premium brands with India’s rapidly growing gaming audience.
“We believe esports is the next big cultural movement. This partnership between OnePlus and Gods Reign is a testament to the power of collaboration between top-tier talent and premium tech brands. We’re proud to facilitate this evolution in India’s gaming narrative,”
— Kanishka Singh, Head of Gaming Business, Times One
