Goafest will return for its 19th edition from May 20 to May 22, 2026, in Goa. The dates were announced jointly by Advertising Agencies Association of India and The Advertising Club, the co-hosts of the annual industry festival.
Launched in 2006, Goafest has grown into one of South Asia’s most prominent gatherings for professionals across advertising, media, and marketing. The event serves as a platform for industry leaders to exchange ideas, celebrate creativity, and discuss the future of the communications landscape.
A key highlight of the festival will be the ABBY Awards Powered by The One Club for Creativity 2026. Considered among the region’s most prestigious creative honours, the awards recognise exceptional work across advertising and media categories.
Srinivasan K Swamy said Goafest continues to be a space where ideas, creativity, and collaboration come together. He noted that the festival encourages new conversations, fresh perspectives and meaningful engagement about the evolving future of advertising and marketing.
Dheeraj Sinha highlighted that the festival and the ABBY Awards have consistently pushed creative boundaries, setting new industry benchmarks over the years. Now in its 57th year, the ABBY Awards continue to recognise and celebrate outstanding creative excellence.
Jaideep Gandhi described Goafest as a legacy platform that unites different industry associations under one roof, reflecting the collective strength of the advertising and marketing ecosystem.
According to Mohit Joshi, the 2026 edition will introduce new formats, immersive experiences and thought-provoking discussions aimed at shaping the industry’s future.
Each year, the festival attracts more than 2,000 professionals, making Goafest one of the largest gatherings of the advertising and marketing community in South Asia.






