CavinKare has marked its entry into India’s rapidly growing ice cream segment with the launch of its premium range under the Cavin’s brand. Known for its strong presence in dairy and beverages, the company is now expanding into indulgence-led offerings with a Chennai-first rollout, strategically timed for the summer season.
The newly launched portfolio introduces an infusion-led format, blending ingredients such as fruits, chocolates, cookies, nuts, and traditional Indian sweets directly into the ice cream. This approach focuses on enhancing texture and delivering a more layered, indulgent experience, similar to what consumers expect at ice cream parlours, but within a take-home format.
The range comprises 72 variants across 24 flavours, spanning categories like fruits, dry fruits, mithai, chocolate, classic, signature, and candy. With options including coffee infused with granules and Indian favourites like Rajbhog, the portfolio caters to both global tastes and local preferences. Developed over 18 months, the range reflects CavinKare’s focus on innovation and premiumisation within the category.
Currently available in Chennai via Swiggy and Zomato, the brand plans to expand across quick commerce platforms and retail outlets in a phased manner. Offered in 100 ml, 500 ml, and 750 ml packs, with prices starting at Rs. 89, the range is designed for both individual consumption and sharing occasions.
With this launch, CavinKare aims to tap into evolving consumer preferences, positioning Cavin’s as a premium, experience-driven player in the ice cream category.
