Titan Smart has partnered with the Rugby Premier League (RPL) as its official timing partner, extending the smartwatch brand’s presence in India’s expanding sports ecosystem.
The partnership aligns with Titan Smart’s focus on performance, precision, and active lifestyles, while giving the brand visibility across one of the country’s emerging sporting properties. Organised by Rugby India and developed alongside GMR Sports, the Rugby Premier League brings together international rugby players and Indian talent on a professional platform aimed at growing the sport domestically. As part of the deal, Titan Smart will have a prominent presence throughout the league.
The association also reinforces the brand’s positioning around health tracking, fitness insights, and connected experiences, aimed at consumers who rely on wearable technology to monitor and improve everyday performance.
Seenivasan Krishnamurthy, Business Head – Smart Wearables at Titan Company, said sport encourages a mindset built on continuous improvement, where training, recovery, and performance tracking play a central role in reaching personal goals. He noted that as consumers increasingly turn to data-driven insights to optimise their daily performance, this mirrors the role smartwatches already play in their lives, making RPL a natural fit as Titan Smart steps in as Official Timing Partner.
Sujoy Ganguly, CMO of GMR Sports, called RPL a world-class property built on speed, skill, and high performance, adding that Titan Smart’s focus on innovation and precision makes it a fitting partner for the league.
The tie-up reflects a broader trend of brands aligning with sports properties centered on fitness, performance, and technology-led lifestyles.
