The Pepper Awards has officially opened its call for entries for the 20th edition, marking a significant expansion beyond its South Indian roots to welcome agencies, brands, and creative professionals from across the country.
The launch took place in Kochi, with industry heavyweights Josy Paul, Chairman & CCO of BBDO India, and Prathap Suthan, Co-founder & CCO of Bang In The Middle, unveiling the call for entries – signalling the award’s ambition to become a truly pan-India creative benchmark as it enters its 20th year.
This year’s edition comes with an expanded category list, designed to capture a broader spectrum of creativity and communication work being produced across the industry today. Entries will be evaluated by a jury made up of respected creative and industry professionals, ensuring the awards maintain the credibility that has defined two decades of Pepper.
Agencies and brands looking to participate have until September 30, 2026, 5 PM, to submit their entries.
The celebrations will culminate in a full-day event at the Bolgatty Events Centre in Kochi on November 27, 2026. The day will kick off with a knowledge-sharing session in the morning, offering attendees insights and perspectives from the industry, before transitioning into the awards evening – where the best work from the year will be recognised and celebrated.
With this national expansion, Pepper Awards 2026 positions itself as a milestone edition, broadening its legacy while staying rooted in the creative excellence it has championed since inception.






