Fossil has unveiled its Diwali 2026 campaign featuring brand ambassadors Varun Dhawan and Kriti Sanon. The festive campaign celebrates togetherness, cherished traditions and timeless style while showcasing the brand’s latest range of timepieces.

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Set against a Diwali celebration, the campaign film follows Varun and Kriti as they spend time with friends and family. It captures festive moments such as games of Tambola, mithai breaks, conversations and laughter-filled gatherings, highlighting the joy of coming together during the season. Fossil’s watches are woven into these moments as the celebrations unfold, positioning them as part of occasions that create lasting memories.

Varun Dhawan, brand ambassador for Fossil India, said Diwali is one of his favourite times of the year because it is about coming together with family and friends and creating memories that outlast the festivities. This season, he has been wearing the Everett Chronograph Gold-Tone Stainless Steel Watch, which he feels makes a statement while staying versatile enough for both festive celebrations and casual get-togethers.

Kriti Sanon, brand ambassador for Fossil India, described Diwali as a time to slow down and spend quality time with the people who matter most, with shared laughter, traditions and meaningful conversations making the season special. Her pick for the festive season is the Scarlette Three-Hand Day-Date Gold-Tone Stainless Steel Watch, which she finds elegant, timeless and easy to style, whether dressing up or keeping it simple. The campaign combines Fossil’s festive storytelling with its latest watch offerings, placing them within moments of celebration and everyday style.