Approach Entertainment & Communications has been appointed the PR and communications partner for Inkspell Insight Ignition 4.0, organised by Inkspell Media. The event takes place on October 28, 2026, from 3pm to 6pm at The Auditorium, DLF Cyber Park, Gurugram, and will bring together brands, agencies, marketing leaders, content creators and professionals from India’s advertising, digital and media industries.
The appointment follows the group’s earlier PR partnerships with Inkspell Media for DigiFest 2026 and Inkspell Elevate 2026. Approach Communications will handle media outreach, news announcements, editorial coordination and publicity for Insight Ignition 4.0.
The event will bring together three award programmes: the India Content Leadership Awards 9th Edition, Unlocked Awards 6th Edition and MADEX Awards 2nd Edition. Awards will be presented across content, digital, marketing and advertising, followed by a panel discussion on creativity, technology, consumer behaviour and storytelling in brand communication. Entries were evaluated by a jury of senior professionals from marketing, entertainment, financial services, technology and media.
Sonu Tyagi, founder and director of Approach Entertainment Group, said bringing the three awards together creates a chance to recognise work across closely connected areas of the industry. He added that the group’s experience in PR, advertising, films, talent management and entertainment marketing gives it a broad understanding of this ecosystem. Kenscio, MarkeZing, Go Spiritual, Global Trends Forum and India Creative Industries Council are among the event’s other partners.
