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The Whole Truth Foods has appointed Shreya Agarwal, former head of FilterCopy, to lead its in-house Media Lab. Announcing the move on LinkedIn, Agarwal said her role will be to carry forward the brand’s core value of honesty into storytelling, creating content that simplifies health, food, and nutrition. With nearly seven years at FilterCopy and … Read more
Sajith Sivanandan has been named CEO of Tata Digital, effective September 1, according to The Economic Times. Formerly President of Jio Mobile Digital Services, he has also held key leadership roles at Google and Disney+ Hotstar. His appointment follows a leadership restructuring at Tata Digital, and he will now spearhead growth across e-commerce, quick commerce, … Read more
Netflix has released a detailed set of guidelines on the use of generative AI in its film and series workflows, balancing innovation with strict protections for talent, copyright, and creative integrity. The framework is designed for filmmakers, vendors, and production partners, laying out five key principles: Several critical uses of AI require prior written approval, … Read more
As India gears up for its peak festive season, JBL India has launched its 360-degree campaign, “Sound of Celebrations”, blending music, regional culture, and new product offerings to connect with audiences across the country. At the heart of the campaign is a digital anthem produced by Sez on the Beat, capturing India’s festive rhythms-from the dhol of Ganesh … Read more
Colgate-Palmolive (India) has unveiled its latest campaign, CAVITY-PROOF, under the Colgate Strong Teeth brand, spotlighting a mother’s unwavering trust in 24-hour cavity protection for her child. The heart of the film is a charming moment where a child tries to skip school by faking a toothache. But the mother, confident in Colgate Strong Teeth’s protection, sees … Read more
Ahead of the Pro Kabaddi League (PKL) Season 12 launch on August 29, JioStar has unveiled a new film under its Ghus Kar Maarenge campaign, this time featuring cricketer KL Rahul as the face of the Bengaluru Bulls. Conceptualised by creative agency ZeroFifty, the Kannada-language film opens with Rahul driving through Karnataka’s rural landscape alongside friends. When … Read more
Cheil India has launched a vibrant new campaign for the Samsung Galaxy F36 5G, spotlighting AI-driven features with the tagline: ‘India! Go Hi-FAI’. With a 50MP OIS Triple Camera, Night Portraits using AI Depth Map, 4K video recording, and AI tools like Circle to Search and AI Select, the Galaxy F36 5G is positioned to enhance everyday … Read more
NDTV has launched its new flagship primetime show, The Buck Stops Here, hosted by Padmaja Joshi, Managing Editor and Primetime Anchor at NDTV 24×7. Airing every weeknight at 9 pm, the show embraces the theme “The End of Every Argument”, aiming to be the most conclusive platform for national debate. The Buck Stops Here will cover a wide … Read more
Warner Bros. Discovery has enriched its factual entertainment offerings with two compelling wildlife documentaries – The Dooars World and The Americas – now available on discovery+ and Animal Planet. The Dooars World, narrated by actor and environmentalist Dia Mirza, premiered on August 15 with a simulcast on Discovery and Animal Planet. Directed by Shaon Pritam Baral, the film explores … Read more
The Board of Control for Cricket in India (BCCI) is ending its title sponsorship deal with fantasy gaming platform Dream11, following the enactment of the Promotion and Regulation of Online Gaming Bill, 2025. This legislative shift bars BCCI from associating with online gaming firms going forward. BCCI Secretary Devajit Saikia confirmed the development, stating, “BCCI … Read more
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