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Industry Titans Gyan Gupta and Samarjit Singh Launch “AI in Action” and Unveil AIRSA Framework to Accelerate India’s Enterprise AI RevolutionNoida, India – 9th April 2025– In a significant leap forward for India’s digital and AI transformation journey, industry heavyweights Gyan Gupta and Samarjit Singh have jointly announced the launch of “AI in Action”, a … Read more
French insurance giant AXA has launched an innovative initiative recognizing domestic violence as an insurable risk, partnering with Publicis Conseil for a powerful awareness campaign titled “Three Words.” The program addresses a critical gap in support services for abuse victims. As domestic violence cases continue rising across France—with police reports doubling between 2016-2023 and actual … Read more
Media production company Salt Media has joined forces with digital content platform RVCJ to establish Salt Media Entertainment, a comprehensive media solutions provider. The new venture will deliver a complete suite of services spanning IP development, content marketing, branded productions, web series creation, and full-scale film production. This partnership aims to transform India’s entertainment landscape … Read more
AajTak has solidified its digital dominance by becoming the first mainstream news outlet to surpass 15 million Instagram followers, further cementing its position as India’s leading news brand across platforms. Living up to its “Sabse Tez” (Fastest First) motto, AajTak has successfully transitioned from television pioneering to digital leadership, building an impressive multi-platform presence. Beyond … Read more
India Today Group has appointed veteran journalist Poulomi Saha as Senior Editor – Group Synergy and Special Projects. She will work closely with Vice Chairperson Kalli Purie to drive coordination across verticals and lead key growth initiatives. A familiar face at the network, Poulomi has been with the Group since 2017, most recently serving as … Read more
Way2News has promoted Chandan Rama as Head of West Region Operations. In her new role, she will oversee growth, client and agency partnerships, and drive revenue across key markets, including Gujarat. Chandan, a core team member for the past two years, has shown exceptional performance and a deep understanding of digital media. Her leadership and … Read more
The Times of India has appointed Sundar Kondur as Director of ‘Times Experiences’, a strategic vertical focused on delivering immersive brand and consumer engagement platforms. With a rich background in experiential marketing and brand partnerships, Sundar will lead the charge in crafting innovative experiences that deepen audience connections and drive growth. His appointment marks a … Read more
Publicis Groupe South Asia has appointed Paritosh Srivastava as CEO of BBH India, in addition to his current roles as CEO of Saatchi & Saatchi India, Saatchi Propagate, and member of the Groupe’s South Asia leadership. He will work closely with BBH’s MD Himanshu Saxena and CCO Parikshit Bhattacharyya to drive strategic growth. Joining him … Read more
MWG India has appointed Sumeer Mathur as Chief Strategy Director, effective end of April 2025. Formerly Chief Strategy Officer at Dentsu, Mathur brings deep expertise in integrated strategy, modern creativity, and brand-building. His appointment aligns with MWG India’s new cluster-based organisational model aimed at delivering sharper, region-specific strategic services. Mathur expressed excitement about joining McCann … Read more
Indian audio and wearables leader boAt has made another move toward going public. Its parent company, Imagine Marketing, has submitted confidential draft papers to SEBI for an IPO targeting a valuation exceeding $1.5 billion. According to PTI reports, the company is planning a ₹500 crore offering, significantly smaller than its previous ₹2,000 crore IPO attempt … Read more
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