Newsroom 
PharmEasy, the digital healthcare platform, has made a comeback to television after a three-year break with a fresh diagnostics campaign centered around its bold promise: ‘On-Time or FREE’. Created by independent agency BusyPeople, led by Garima Khandelwal, the campaign humorously addresses the stress of delayed lab test sample collections. Bringing back its iconic jingle—“PharmEasy, PharmEasy…Take It … Read more
Marico Limited’s board has approved the re-appointment of Saugata Gupta as Managing Director and CEO for two more years, from April 1, 2026, to March 31, 2028, as per a stock exchange filing on May 2, 2025. Gupta, who joined Marico in 2004 as Head of Marketing and became MD & CEO in 2014, continues … Read more
Gaurav Raheja has been appointed as the Creative Director for Van Heusen India at Aditya Birla Fashion and Retail Ltd. With over 23 years of experience in fashion design and brand strategy, Raheja brings a wealth of expertise to his new role. He has previously collaborated with notable brands such as Blackberrys, Arrow, Tommy Hilfiger, … Read more
Supriya Prasad has been appointed News Director of Aaj Tak, India Today TV, and Good News Today, strengthening his leadership within the India Today Group. A veteran since 1995, Prasad returned to the group in 2011 after a brief stint launching News24. Known for driving Aaj Tak’s dominance in Hindi news, he was awarded ‘Editorial … Read more
Bharti Airtel and the Tata Group have officially ended negotiations to merge their direct-to-home (DTH) television businesses after failing to reach common ground. In a regulatory filing on May 4, 2025, Airtel announced that both parties had mutually agreed to discontinue discussions. The proposed deal aimed to combine Tata Play, Tata Group’s DTH platform, with … Read more
Taboola (Nasdaq: TBLA) has announced a new multi-year agreement with Samsung to provide personalized news recommendations across Samsung’s mobile devices and news platforms. As part of this expanded partnership, Taboola will now deliver content suggestions through Samsung News – a widely used news app available on millions of Samsung smartphones across Europe and India. The … Read more
Instagram co-founder Kevin Systrom has criticised artificial intelligence companies for designing chatbots that focus more on increasing user interaction than delivering meaningful answers. Speaking at the Startup Grind conference, Systrom drew parallels between current chatbot behaviour and the aggressive growth strategies often used by consumer tech firms. He pointed out that many AI assistants are … Read more
Shein, the Chinese fast fashion giant, has re-entered the Indian market through a strategic partnership with Reliance Retail, aiming to capitalize on India’s rapidly growing fashion sector. This collaboration seeks to redefine speed, affordability, and accessibility in the Indian fashion landscape. Market Dynamics and Growth Potential India’s fast fashion industry is experiencing unprecedented growth, with projections … Read more
Pregnancy cravings are a well-known phenomenon, with over 75% of expecting mothers experiencing unique and urgent food desires. These cravings often range from sweet-and-sour chaats to pickle-topped desserts, reflecting hormonal changes and nutritional needs during pregnancy. This Mother’s Day, Prega News, in collaboration with FCB Kinnect and Swiggy, launched “Preggy,” a curated cravings menu designed specifically … Read more
Online fashion retailer AJIO has unveiled a witty new digital campaign titled Movement of Offended Mothers (M.O.M.) to celebrate Mother’s Day. The campaign stars acclaimed actor Sheeba Chaddha as the head of a fictional support group for mothers of India’s most popular influencers and comedians. The short film playfully addresses the common issue of thoughtless gifting. It … Read more