Key Highlights:
- What’s New? Noise has launched the Master Buds, a new set of true wireless earbuds featuring audio tuning by Bose.
- Why It Matters? This collaboration aims to provide Indian consumers with high-quality audio experiences at an accessible price point.
- Who’s Involved? The Master Buds are a result of a partnership between Indian wearable brand Noise and American audio equipment manufacturer Bose.
Summary: Noise, a prominent Indian brand in the wearable technology sector, has unveiled its latest product, the Master Buds, in collaboration with renowned American audio company Bose. These true wireless earbuds are designed to deliver an exceptional audio experience, leveraging Bose’s expertise in sound engineering.
The Master Buds are equipped with 12.4mm titanium drivers that promise rich and immersive sound quality. They support the LHDC 5.0 audio codec, enabling high-resolution Bluetooth audio streaming for audiophiles and casual listeners alike. One of the standout features of these earbuds is the Adaptive Active Noise Cancellation (ANC) technology, capable of reducing ambient noise by up to 49dB. This feature ensures an uninterrupted listening experience, whether you’re in a bustling city or a quiet room. Additionally, the Transparency Mode allows users to stay aware of their surroundings when needed.
Designed with user convenience in mind, the Master Buds offer dual connectivity, allowing seamless switching between two devices. This is particularly beneficial for users who frequently alternate between their smartphones and laptops. The earbuds also come with in-ear detection, automatically pausing playback when removed, and support Google Fast Pair for quick and hassle-free connections. For those concerned about misplacing their earbuds, the Find My Device feature provides peace of mind.
Battery life is a critical consideration for wireless earbuds, and the Master Buds excel in this area. With ANC turned off, users can enjoy up to 44 hours of playback time, including the additional charges provided by the case. When ANC is enabled, the total battery life is approximately 34 hours. The earbuds alone offer 4.5 hours of continuous playback with ANC on and up to six hours without ANC. Moreover, a quick 10-minute charge provides up to six hours of listening time, making them ideal for users on the go.
The charging case of the Master Buds is both functional and stylish, featuring a design inspired by vinyl records. It includes a USB Type-C port for efficient charging. Each earbud is lightweight, weighing just 4.2 grams, ensuring comfort during extended use, while the case weighs 40 grams, making it portable and easy to carry.
Priced at ₹7,999, the Master Buds are available for pre-booking through Noise’s official website and Amazon India. Customers who pre-book with a payment of ₹999 will receive a discount coupon worth ₹2,000, reducing the effective price to ₹5,999. Additionally, pre-booking customers are entitled to benefits worth ₹2,500, enhancing the overall value proposition. The earbuds are offered in three elegant shades: Onyx, Silver, and Titanium, catering to a variety of style preferences. Sales are scheduled to commence on February 26, 2025, through multiple channels, including gonoise.com, Amazon, Reliance Digital, Croma, and Vijay Sales.
This collaboration between Noise and Bose signifies a strategic move to blend advanced audio technology with consumer-friendly pricing, aiming to capture a significant share of India’s burgeoning wearable market. By integrating Bose’s renowned sound tuning capabilities with Noise’s understanding of the local market, the Master Buds are poised to set a new standard for audio excellence in the region.
Experience the fusion of cutting-edge technology and superior sound with the new Master Buds. Visit Noise’s official website or authorized retailers to pre-book your pair today and take advantage of exclusive offers.