Cricketing icon leaves behind a legacy of unmatched passion, performance, and brand power
In a moment that marks the end of a defining chapter in Indian cricket, Virat Kohli has officially announced his retirement from Test cricket. The 36-year-old batting legend, who made his debut in the longest format in 2011, steps away from red-ball cricket after a career spanning over 14 years, 113 Tests, and countless memories etched into the heart of every Indian cricket fan.
Kohli, who last played a Test earlier this year, released a heartfelt statement thanking his teammates, coaches, family, and fans. “Test cricket has been the ultimate test of character, resilience, and skill. It’s where I discovered who I really am—not just as a cricketer, but as a person. It’s been an honour to represent India in whites,” he said.
A Legacy Etched in Red Ball Glory
Virat Kohli’s Test career boasts 8,848 runs at an average of 49.3, including 29 centuries and 28 half-centuries. Under his captaincy, India rose to the No. 1 ranking in Tests, won their first-ever Test series in Australia (2018–19), and became a dominant force in home conditions, winning 11 consecutive series between 2015 and 2021.
Known for his aggressive style, intense fitness regime, and unrelenting desire to win, Kohli redefined what it meant to lead India in the modern era. His tenure as captain transformed Indian cricket into a well-rounded, pace-dominant force capable of winning in all conditions.
The Brand Kohli: Beyond the Boundary
While Kohli’s on-field achievements are legendary, his off-field presence is equally influential. He is one of the most marketable athletes globally, with a brand value that has consistently topped the charts among Indian celebrities.
Over the years, Kohli has endorsed a wide range of brands across sectors including:
- Puma – A long-term global partnership, including a co-branded line under “One8.”
- Audi – One of the few Indian athletes to represent the German luxury carmaker.
- Myntra, Philips, Volini, Too Yumm!, Fire-Boltt, and Blue Tribe (a plant-based food startup he also invested in) reflect his diversified portfolio.
- Wrogn – A youth fashion brand he co-founded, blending style and sport.
- Himalaya Men, MRF Tyres, and Hyperice – Companies that leveraged his fitness-first image.
According to industry estimates, Kohli charges between ₹7 – ₹10 crore per brand endorsement annually. His digital influence is equally staggering – he has over 270 million followers on Instagram, making him one of the most-followed athletes globally.
What’s Next for King Kohli?
While Kohli has hung up his Test boots, he remains active in limited-overs formats and is expected to play a major role in India’s 2025 Champions Trophy campaign. Off the field, he’s also expected to focus more on his entrepreneurial ventures, including Chisel Fitness, One8 Commune (his chain of restaurants), and his growing investment portfolio in wellness and sustainability startups.
There’s also speculation that post-retirement, Kohli could enter the world of sports commentary, mentorship, or cricket administration, continuing to influence Indian cricket from behind the scenes.
A Farewell, Not a Goodbye
As India bids farewell to one of its finest Test cricketers, Virat Kohli’s legacy will continue to inspire generations. From a fiery youngster to a disciplined leader, and from a batting maestro to a marketing powerhouse, Kohli has left an indelible mark – on and off the pitch.
Virat Kohli may have taken off the whites for the last time, but his influence will remain timeless.
