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PR Companion Wins Mandate To Amplify digiCloud’s Enterprise AI Story

PR Companion, the communications arm of Ethane Web Technologies, has been appointed public relations partner for digiCloud Solutions, a Pune-based Salesforce Select Partner. The mandate covers media relations, executive positioning and thought leadership for digiCloud’s founders and leadership team, with the agency tasked to boost visibility across business and technology publications as the company scales … Read more

Arattai Gets Chat Folders To Bring Order To The Chaos

Zoho’s messaging platform Arattai has introduced a new Chat Folders feature, letting users organise conversations into custom categories and cut down on clutter across increasingly crowded chat lists. The update lets users create folders and group conversations by categories such as work, family, friends or projects, making it easier to find important messages without endless … Read more

Two Brothers India Farms Says ‘No Mazaak’ With Food Quality In Debut OTT Push

Two Brothers India Farms has launched ‘Khaane Ke Saath No Mazaak’, a campaign spotlighting how everyday staples like jaggery, ghee and wheat flour are actually made and processed. Link 1: https://www.instagram.com/reel/Dbuwaq5z88S/?utm_source=ig_web_copy_link&igsh=MzRlODBiNWFlZA== Link 2: https://www.instagram.com/reel/DbuU6u5o05V/?utm_source=ig_web_copy_link&igsh=MzRlODBiNWFlZA== Link 3: https://www.instagram.com/reel/DbvFCVnTX5P/?utm_source=ig_web_copy_link&igsh=MzRlODBiNWFlZA== The push marks the brand’s first-ever advertising campaign, built around humour-led digital films, creator collaborations and OTT advertising … Read more

ReNew Powers Up KBC 18 With ‘Clean Energy Humse Hai’

ReNew has rolled out a new national brand campaign, ‘Clean Energy Humse Hai’, partnering with Sony Pictures Networks India (SPNI) to integrate with Kaun Banega Crorehpati’s 18th season. Marking ReNew’s 15-year run in renewables, the campaign spans TV, connected TV, digital, outdoor, print and social, timed with the company’s push into consumer-facing solar manufacturing. The … Read more