InsuranceDekho has elevated Abhishek Bansal from Chief Revenue Officer to CEO, Insurance Business, where he will lead the core insurance distribution business. Joyeeta Ghosal has joined as Head of Marketing, bringing extensive experience across financial services and consumer technology. She will focus on brand building, acquisition, retention marketing and PR.
The International Advertising Association’s India Chapter hosted its 13th Leadership Awards on August 7 in Mumbai, honouring standout leaders across business, advertising, media and entertainment under the theme “The Power of Balance.” Sun Pharmaceutical’s Dilip Shanghvi took home Business Leader of the Year, while Hungama’s Neeraj Roy earned a spot in the IAA Hall of … Read more
Sony Entertainment Television has rolled out a rap-driven promo to launch Kaun Banega Crorepati’s 18th season, and this time host Amitabh Bachchan isn’t just anchoring the show – he’s rapping through it. The film sees Bachchan styled in a white fur coat, dark shades, and stacked gold chains, performing across a series of visually bold, … Read more
redBus has rolled out “Freedom Bottle,” an Independence Day campaign that puts a spotlight on a problem many women travellers quietly navigate: staying hydrated on long-distance bus journeys when restroom access is uncertain. Link: https://www.instagram.com/reel/Db26kJgSZ5S/?utm_source=ig_web_copy_link&igsh=MzRlODBiNWFlZA== The campaign marks the first activation under redBus’ broader “Travel Equal” platform, which is built around addressing everyday inequalities women … Read more
McCann India, part of Omnicom Advertising India, has been appointed to lead the integrated creative mandate for 3M’s Consumer Business in India, following a multi-agency pitch. The mandate spans 3M’s portfolio of consumer brands, including Scotch-Brite, Command and Meguiar’s. As part of the partnership, McCann India will drive integrated communications across mainline, social media, e-commerce, … Read more
If you thought India’s spaceflight era was just for scientists in ISRO control rooms – think again. Comet, the homegrown sneaker label that’s been quietly building a cult following, just dropped the Comet X Lows “ROCKETMAN” on 11 August 2026, and it’s giving full Gaganyaan energy from box to sole. This isn’t just a sneaker, … Read more
Dentsu Creative Isobar has been awarded the integrated creative mandate for premium menswear brand Blackberrys following a multi-agency pitch. The account will be managed from the agency’s Gurgaon office. The partnership marks a new phase for Blackberrys as it looks to sharpen its positioning and deepen engagement with India’s evolving menswear consumer. Under the mandate, … Read more
SLMG Beverages has appointed Lagan Shastri as CEO, effective August 10, 2026. With nearly three decades of experience across beverages, FMCG and consumer products, Shastri spent around 20 years at HCCB before serving as CEO of DFM Foods and strategic advisor at Reliance Consumer Products. At SLMG, he will oversee market operations, manufacturing, supply chain, … Read more
Khyati Shahh has stepped into the role of President – Group Corporate Communications & Chief Marketing Officer at Welspun World. She expressed gratitude to B.K. Goenka, Dipali Goenka, and her team for their guidance, mentorship and support, while looking forward to the new chapter at Welspun.
TyresNmore, the online-first automotive services platform backed by CEAT Tyres, has appointed The Minimalist as its integrated digital agency, with the mandate spanning brand strategy, creative and content development, social media management and performance marketing. The Minimalist will shape TyresNmore’s digital and on-ground communication, building out its brand voice and content strategy aimed at vehicle … Read more