Tool includes AI features, platform-safe templates, and direct integration with major ad networks.
Adobe has introduced Adobe Express for Ads, a new suite within Adobe Express designed to help small businesses create and manage advertising campaigns across platforms like Google, LinkedIn, Meta, and TikTok, with Amazon Ads integration coming soon.
Built for ease of use, the platform includes social safe zones-guidelines that ensure visuals and messages are correctly placed for each platform. Starting June 12, safe zones are available for Meta Stories and Reels, and LinkedIn video ads, with more to follow.
Adobe Express for Ads combines powerful creative tools with drag-and-drop simplicity. Users get access to a library of templates, design assets, and AI-powered tools like background removal, image generation, and text editing. New features like Clip Maker and Firefly-powered Generate Video help convert long footage into short clips or generate video backgrounds using prompts.
With Custom Brand Kits, users can maintain brand consistency, while ad resizing tools simplify cross-platform formatting. All features are available at no additional cost within Adobe Express.
Adobe has also partnered with Metricool and Bitly for performance tracking. Metricool offers analytics on top-performing content, hashtags, and competitor insights across Instagram, TikTok, Facebook, LinkedIn, and more. Bitly allows for QR code creation, link shortening, and real-time analytics.
Platform-specific tools include:
- Google Ads Performance Max templates for fast exports
- LinkedIn Ads Manager integration for B2B creatives
- TikTok Symphony Assistant for music-backed ads, with direct export from June 16
- Amazon Ads templates and compliance tools (coming soon)
This all-in-one solution helps small businesses produce compliant, eye-catching ads—quickly and efficiently.