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MUMBAI: Sony Pictures Networks India (SPNI) has announced that it will air WWE Superstar John Cena’s final match on Sunday, 14 December, as part of its refreshed WWE programming for audiences across India and South Asia. The match will be broadcast on Sony Sports Ten channels and streamed on Sony LIV, available in English, Hindi, … Read more
MUMBAI: Taboola and LG Ad Solutions have partnered to introduce Performance Enhancer, a new solution designed to connect premium Connected TV (CTV) exposure with measurable digital outcomes. The offering provides advertisers a comprehensive view of ROI across the full consumer journey, linking top-of-funnel CTV awareness to mid- and lower-funnel conversions across the open web. “This … Read more
MUMBAI: UTI Mutual Fund has launched its new investor education initiative, ‘SIP karo, SIPizen bano’, aimed at promoting financial discipline through regular SIP (Systematic Investment Plan) investing. Conceptualized by Havas Creative India, the campaign focuses on helping investors cultivate consistent investing habits, a key driver of long-term financial growth. In today’s complex financial environment, starting … Read more
Pexpo has joined hands with the upcoming Ranveer Singh starrer Dhurandhar, releasing on December 5, 2025, marking a strategic alliance that blends pop culture, sustainability and consumer behaviour. With eco-conscious choices gaining momentum, the collaboration encourages audiences to shift from disposable plastics to durable, reusable stainless-steel bottles-aligning entertainment with environmental responsibility. As one of India’s … Read more
Laqshya Media Group, in partnership with Arpan, has rolled out a striking handcuff-themed installation in Mumbai as part of Child Safety Week. The activation aligns with Arpan’s campaign theme, #POCSOPakadLega, aimed at raising awareness around child sexual abuse while emphasising the legal consequences under the POCSO Act. Installed along the high-traffic Santacruz–Chembur Link Road (SCLR), … Read more
The Indian Association for Gold Excellence and Standards (IAGES) has launched a new consumer-facing campaign titled #PehlaCheckIAGES, aiming to transform gold-buying behaviour in India by prioritizing credibility and ethical sourcing. The initiative urges buyers to verify whether a jeweller is IAGES-accredited before making a purchase, positioning this step as essential as checking purity or hallmarking. … Read more
La Pink, India’s first beauty brand with 100% microplastic-free formulations, has introduced its new wedding campaign titled “Haldi Se Honeymoon Tak.” The campaign presents an emotional narrative that reimagines the wedding timeline-not just as ceremonies and celebrations, but as a journey of shared love, tenderness, and evolving connection. With a storytelling approach rooted in authenticity, … Read more
Bastian Hospitality Group has announced the launch of Bastian Riviera, its most ambitious project to date and the brand’s first large-scale hospitality destination. Spread across 1.5 acres along the Morjim backwaters in Goa, the new property expands the brand’s identity beyond restaurants into a complete lifestyle and luxury hospitality experience. The unveiling is supported by … Read more
Senco Gold & Diamonds has unveiled its latest Wedding Collection, designed to honour India’s diverse bridal traditions while embracing contemporary preferences. The collection blends classic artistry with modern sensibilities, offering a wide range of handcrafted jewellery in gold, diamond, polki and temple styles. Techniques such as jadau, nakshi and meenakari add depth and cultural richness … Read more
Google has officially launched Workspace Studio, a no-code tool designed to help organizations create AI agents that automate routine work across Gmail, Drive, Calendar and Chat. Powered by Gemini 3, the new feature aims to significantly reduce time spent on repetitive administrative tasks such as sorting emails, coordinating meetings and following up on pending action … Read more
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