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Pocket Aces Invests in Finnet Media to Strengthen Creator Ecosystem

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Pocket Aces, a Saregama Group company, has announced a strategic investment in Finnet Media, a leading creator management agency specializing in finance, infotainment, and healthcare. The move aims to accelerate the growth of Pocket Aces’ creator network, Clout, which currently represents over 240 talents across entertainment, comedy, fashion, beauty, food, fitness, wellness, and changemakers. Finnet Media exclusively … Read more

Dentsu Creative Webchutney Wins Strategy & Creative Mandate for RAK Ceramics and KLUDI India

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Dentsu Creative Webchutney has bagged the strategy and creative mandate for RAK Ceramics India and KLUDI Indiafollowing a competitive multi-agency pitch. The account will be serviced from the agency’s Bengaluru office. RAK Ceramics, a leading global ceramics brand with a presence in over 150 countries, is gearing up for a significant brand refresh in India. KLUDI, a premium … Read more

Nykaa Appoints Deepika Padukone as Brand Ambassador

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The global icon will front Nykaa’s signature campaigns, inspiring women to embrace beauty on their own terms. Nykaa, India’s leading beauty and lifestyle destination, has named Deepika Padukone as its new brand ambassador. The collaboration is built on a shared belief that, in a world that constantly pulls women in multiple directions, choosing yourself is the most … Read more

Herbalife India expands wellness portfolio with sugar-free Liftoff® drink

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Herbalife India, a leading health and wellness company, has launched Liftoff®, an effervescent energy drink designed to support alertness and active living. Available in a refreshing watermelon flavor, the sugar-free drink caters to the growing demand for convenient, on-the-go nutrition among Indian consumers. The introduction marks Herbalife’s continued expansion into India’s nutraceutical beverage market, offering a … Read more

Thomas Cook India partners with Blinkit for doorstep delivery of forex cards

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The initiative aims to simplify forex access, reduce processing time, and cater to digital-first travellers seeking seamless travel readiness. Thomas Cook (India) has launched a first-of-its-kind partnership with Blinkit, bringing foreign exchange retail to a quick commerce platform. The service offers doorstep delivery of Thomas Cook’s Borderless Travel Card for leisure travellers and Study Buddy for students – all … Read more

MagickHome launches festive campaign ‘Season of Magick’ with exclusive design deals

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The campaign highlights how interiors can spark festive joy, togetherness, and elegance, while offering homeowners attractive festive offers. MagickHome India has unveiled its festive campaign Season of Magick, emphasizing the role of home interiors in bringing warmth, culture, and style into households during the festive season. The campaign aims to generate awareness and drive demand for … Read more

Bumble’s new India campaign celebrates authentic love through striking black-and-white film

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Bumble, the women-first dating and social networking app, has launched its latest India campaign, For The Love of Love, featuring a poignant new film that celebrates genuine human connection. Set to “Tum Mere Ho” by Mumbai-based indie-pop/R&B artist Dishaan, the campaign showcases the real-life stories of four couples who found love on Bumble. Shot entirely in black and … Read more

Manforce Condoms unleashes new fantasy benchmarks with the on boarding of the latest AI brand ambassador

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The brand introduces Myra Kapoor, an AI-generated model, as the new face of Manforce Condoms to encourage unabashed conversation around sexual fantasies and desires with partners Manforce Condoms, India’s No.1 Brand leading sexual wellness brand under Mankind Pharma, enters into a game-changing collaboration with the on boarding of AI model Myra Kapoor as its new … Read more

Unacademy Elevates Co-founder Sumit Jain as CEO of Test Prep Business

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Indian edtech unicorn Unacademy has appointed co-founder Sumit Jain as the Chief Executive Officer of its test preparation business, according to Moneycontrol. The move comes four months after co-founder Gaurav Munjal stepped down from his operational responsibilities. With the earlier exit of co-founder Roman Saini, Jain now stands as the sole executive overseeing Unacademy’s core operations, marking a significant leadership consolidation. These … Read more

PharmEasy Raises ₹1,700 Cr via Debt by Pledging 61% Stake in Thyrocare

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PharmEasy, one of India’s leading healthtech platforms, has raised ₹1,700 crore through a debt facility by pledging a 61% stake in its diagnostics subsidiary, Thyrocare Technologies. The move underscores PharmEasy’s ongoing efforts to strengthen its balance sheet and improve cash flows as it works toward profitability. According to regulatory filings, the funds were raised from … Read more

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