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MMTC-PAMP partners with Blinkit for 10-minute gold and silver delivery this Diwali

The LBMA-accredited refiner’s first-ever quick commerce collaboration brings festive gold and silver to consumers’ doorsteps in record time. In a first-of-its-kind partnership, MMTC-PAMP – India’s only London Bullion Market Association (LBMA)-accredited Good Delivery gold and silver refiner – has joined hands with Blinkit to deliver its purest festive gold and silver products within 10 minutes … Read more

Legacy Whisky celebrates Diwali with limited-edition festive packs

Bacardi India’s premium homegrown whisky brand unveils state-inspired designs that celebrate Indian art, craftsmanship, and festive spirit. Legacy Premium Indian Whisky from Bacardi India has launched its limited-edition festive packs, marking the season with designs inspired by India’s diverse art forms and cultural heritage. Each pack celebrates a different state, blending local craftsmanship with the … Read more

Godrej’s ‘Kanta Didi’ sparks conversations on acceptance

The #CelebratingAcceptance campaign, conceptualised by Agency09, highlights empathy and understanding through everyday human interactions. Godrej Industries Group has unveiled its new Diwali campaign, ‘Kanta Didi’, under its owned media platform Godrej L’Affaire. As part of the ongoing #CelebratingAcceptance initiative, the campaign encourages open conversations around inclusion and empathy in daily life. Set in a familiar home environment, the narrative … Read more

Nykaa partners with Snapchat to empower Gen Z beauty creators

The ‘Snap Star Beauty Incubator Program’ aims to mentor young creators and shape India’s next wave of digital storytellers. Nykaa, in collaboration with Snapchat, has launched the ‘Nykaa Snap Star Beauty Incubator Program’, a first-of-its-kind initiative designed to support and mentor emerging Gen Z beauty creators across India. The program focuses on fostering creativity, authenticity, and peer-led influence … Read more

DB Corp posts ₹4,478 crore advertising revenue in Q2 FY26

EBITDA rises 10% YoY to ₹1,584 million, while net profit grows 13% YoY to ₹935 million DB Corp (DBCL), publisher of flagship newspapers including Dainik Bhaskar, Divya Bhaskar, Divya Marathi, and Saurashtra Samachar, announced its financial results for the second quarter and first half ended September 30, 2025. For Q2 FY26, the company reported advertising revenue of ₹4,478 million, … Read more

Liqvd Asia launches Aikonic Studios to expand AI-powered creative services

Aikonic Studios integrates AI into content production, offering scalable, technology-driven creative solutions across India’s key media hubs Liqvd Asia has unveiled Aikonic Studios, a new studio services venture aimed at integrating artificial intelligence into content production. The initiative seeks to blend technology with creative processes, enabling more efficient and scalable content creation. Aikonic Studios marks the first of … Read more

Uber partners with AB InBev for festive safety campaign

The new campaign titled ‘Your Night, Our Ride’ promotes responsible celebrations with rewards and discounts for safer mobility Uber and AB InBev India have teamed up to launch ‘Your Night, Our Ride’, a festive campaign encouraging responsible celebrations. Running from October 16 to November 10, the initiative aims to promote safer mobility choices while rewarding customers who opt for responsible … Read more

Lacoste celebrates Indian festivities with new ‘Court of Light’ film

The festive campaign blends the brand’s tennis heritage with India’s festive spirit, introducing an exclusive sleeveless jacket for the market Lacoste, the French fashion-sport brand, has launched its latest festive campaign, ‘Court of Light’, inspired by the energy of tennis and the warmth of India’s festive season. The campaign also introduces a new product – the Lacoste … Read more

Bloomberg Media partners with JioTV to expand reach in India

Bloomberg Media has partnered with JioTV to make its premium global business news and video programming accessible to millions of viewers across India through JioTV and JioTV+. Bloomberg TV+ and Bloomberg Originals content are now available on both platforms, giving over 500 million Jio users access to Bloomberg’s global business and financial news, along with … Read more

Pepper rebrands as AI-native marketing challenger to WPP

Pepper Content has rebranded globally as Pepper, positioning itself as an AI-native marketing services company designed to challenge legacy networks like WPP and traditional agency models. The company combines the top 1% of freelance creative talent with custom AI agents to deliver faster, smarter, and more scalable marketing outcomes for modern CMOs. The rebrand introduces a … Read more