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Dot & Key Decoded: The Formula Behind One of India’s Fastest-Growing Skincare Brands

India’s skincare market has seen a wave of digital-first beauty brands, but few have scaled as quickly as Dot & Key. The colourful, ingredient-focused brand has rapidly become a Gen-Z favourite, raising an interesting question: is its success driven by effective skincare or exceptional marketing? Dot & Key was founded in 2018 by Anisha Agarwal … Read more

Namita Jadhav Moves On from JioStar After Serving as VP – Corporate Communications

Namita Jadhav has moved on from JioStar, where she most recently served as Vice President – Corporate Communications. With over 25 years of experience in media and entertainment, Jadhav oversaw enterprise, sports and policy communications at the company. Before joining JioStar, she spent nearly 19 years with The Walt Disney Company India in various communications … Read more

Pernod Ricard India Elevates Namita Bharadwaj to Chief Human Resources Officer

Pernod Ricard India has elevated Namita Bharadwaj to the role of Chief Human Resources Officer (CHRO). She has been with the company for nearly four years and most recently served as Head – Total Rewards, Performance, Analytics and Digital Experience. Prior to joining Pernod Ricard India, Bharadwaj worked as Principal at Mercer Human Resource Consulting … Read more

Truemeds Campaign with Paresh Rawal Highlights the Cost of Long-Term Medication

E-pharmacy platform Truemeds has launched a new campaign featuring actor Paresh Rawal to raise awareness about substitute medicines that can help reduce the financial burden of long-term treatments. The campaign includes two brand films that reflect everyday situations faced by families dealing with recurring medical expenses. Both narratives highlight how the rising cost of medicines … Read more

Audi India Partners with Wondrlab to Drive Integrated Brand Communication

Audi India has appointed Wondrlab as its brand communication partner after a competitive multi-agency pitch, marking a notable addition to the marketing network’s growing portfolio of global brands. With this mandate, Wondrlab will lead Audi India’s brand communication strategy through a platform-first approach. Instead of focusing on isolated campaigns, the collaboration will aim to build … Read more

upGrad Moves to Acquire Unacademy in All-Stock Deal; Munjal to Remain CEO

India’s edtech sector may be heading toward another major consolidation. upGrad has signed a term sheet to acquire rival learning platform Unacademy in an all-stock transaction, marking a significant step in the evolving online education landscape. Under the proposed deal structure, Unacademy’s co-founder Gaurav Munjal will continue to lead the company as CEO. The agreement … Read more

JSW Group Considers Major Investment in Vodafone Idea to Support Telecom Revival

JSW Group chairman Sajjan Jindal is reportedly exploring a potential investment in Vodafone Idea, a move that could provide crucial financial support to the struggling telecom operator. According to media reports, the discussions are still at an early and exploratory stage, with the possible investment estimated between ₹45,000 crore and ₹60,000 crore. However, no formal … Read more

NDTV Creators Manch Season 2 Celebrates India’s Creative Voices in Delhi

NDTV’s cultural platform Creators Manch returned with its second season on March 14–15, 2026, at Sundar Nursery, New Delhi, bringing together some of India’s most respected poets, writers, performers, and storytellers. The two-day gathering celebrated literature, music, poetry, and storytelling through live conversations and performances. The festival opened with ‘Kavita Aaj Ki – Voice of … Read more

Prestige Leverages LPG Concerns with Clever Induction Cooktop Ad

Kitchen appliance brand Prestige has released a timely print advertisement promoting its Electro Duo cooktop, turning the ongoing conversations around LPG shortages into a marketing opportunity. The ad, published in The Hindu, uses the headline: “Some cylindrical problems need a rectangular solution.” The line cleverly contrasts the cylindrical shape of LPG cylinders with the flat, … Read more