Integrated communications agency The Hype Studio has been appointed as the public relations and communications partner for TalentGum, an online platform offering live extracurricular and skill-development courses for children. The partnership aims to strengthen TalentGum’s brand visibility and leadership in the growing edtech and extracurricular learning space.
Under the mandate, The Hype Studio will lead TalentGum’s strategic communications, media relations, thought leadership initiatives and brand storytelling. The agency will also focus on founder positioning, media outreach and content-driven narratives to highlight the platform’s growth, innovation and expanding global presence.
Through its integrated communications strategy, The Hype Studio will work to build stronger connections with parents, educators and key industry stakeholders while reinforcing TalentGum’s mission of making quality extracurricular learning more accessible to children.
Commenting on the partnership, Aman Uppal, Head – Strategy & Business at The Hype Studio, said parents today are increasingly looking beyond academics for platforms that help children develop confidence, creativity and real-world skills. He added that the agency looks forward to crafting impactful stories that strengthen TalentGum’s market leadership and support its next phase of growth.
Saunak Ghosh, Co-founder and CEO of TalentGum, said the platform’s vision has always been to transform screen time into meaningful skill-building experiences for children worldwide. As TalentGum continues to expand its curriculum and international footprint, he noted that strategic communications will play a key role in connecting with parents and educators while strengthening the brand’s positioning.
With this partnership, The Hype Studio aims to elevate TalentGum’s market presence through integrated storytelling, helping the brand deepen stakeholder engagement and further establish itself as a leading player in the global online extracurricular learning ecosystem.
