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Mirinda refreshes brand identity with Smile Please campaign

Mirinda has introduced a new global platform titled “Smile Please,” alongside a refreshed visual identity aimed at strengthening its appeal among younger consumers. The update, developed by PepsiCo’s in-house design and innovation team, features brighter visuals, refreshed typography, and updated packaging elements. While the look has evolved, the brand continues to retain its signature vibrant … Read more

Mumbai Indians take off with Malaysia Airlines collaboration

In a move that blends aviation with cricket fandom, Malaysia Airlines has unveiled a striking new aircraft livery in collaboration with Mumbai Indians-turning a long-haul jet into a flying celebration of one of cricket’s most iconic teams. The design, showcased on an Airbus A330-300, fuses Mumbai Indians’ signature blue-and-gold palette with the airline’s branding. It … Read more