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Apuarv Sethi elevated to Chief Marketing Officer at Razorpay

Apuarv Sethi has been elevated to Chief Marketing Officer at Razorpay. In his expanded role, he will lead the company’s marketing and SME growth strategy across India and Southeast Asia, with a strong focus on AI-led innovation, go-to-market strategy, customer engagement, and business growth. Sethi has been with Razorpay since 2021 and brings nearly two … Read more

Devyani International Reports FY26 Losses as Pizza Hut Expansion Slows

Devyani International, the operator of brands including KFC India, Pizza Hut India, Costa Coffee, Vaango, and Biryani By Kilo, reported a consolidated loss of Rs 42.5 crore for FY26, reflecting a sharp increase from the Rs 6.9 crore loss recorded in the previous fiscal year. Despite rising losses, the company posted strong revenue growth during … Read more

Navratna Cool Talc Unites the Dhawans for a High‑Energy Summer Campaign

Navratna Cool Talc has launched a high‑energy summer campaign starring Varun Dhawan in a double role, alongside his father, filmmaker David Dhawan, brought to life by Wondrlab India. Titled around the brand’s ‘dumdaar thandak’ promise, the campaign contrasts users and non‑users of the talc, showing Varun as both cool, confident and refreshed, and then visibly … Read more

Reliance resQ Highlights Everyday Family Sacrifices in New Campaign

Reliance resQ has launched a new campaign titled ‘Taaki Khushiyon Ki List Kabhi Chhoti Na Ho’, focusing on how unexpected appliance repair expenses can impact household budgets and everyday aspirations within Indian families. Video : https://www.youtube.com/watch?v=gFLxp4Fv1DA The campaign film captures a relatable moment inside a middle-class home, where a mother prepares the family’s monthly expense list … Read more

Chaola N. joins Dentsu as Head of Partnerships, APAC

Chaola N. has joined Dentsu as Head of Partnerships, APAC. In the new role, Chaola will lead integrated partnerships focused on strengthening capabilities, driving innovation, and accelerating regional growth across APAC. The announcement also acknowledged the support and trust of Matt Farrington and Prerna Singh Mehrotra.

TOI Metro Supplements Launches ‘GRID OF THE UNSEEN’ for Emerging Artists

The Times of India Metro Supplements has unveiled GRID OF THE UNSEEN, a new cultural intellectual property (IP) aimed at celebrating emerging artists and strengthening conversations around contemporary creativity and culture. Launched on World Art Day 2026 in collaboration with creative platform STRT91, the initiative is designed to provide visibility to artists whose work often exists … Read more

Myntra Expands Ultimate Glam Clan with New Affiliate Feature

Myntra has introduced a new Affiliate capability within its Ultimate Glam Clan (UGC) programme, strengthening its push toward creator-led commerce and community-driven shopping experiences in India. The newly launched feature allows creators to monetise their influence by sharing personalised storefronts, curated collections, affiliate-enabled product links, and UGC posts across social media platforms and personal networks. … Read more

Just In Time Launches Campaign with Ayushmann & Sara Ali Khan

Just In Time, India’s largest retailer of international watch brands, has launched a new campaign featuring brand ambassador Ayushmann Khurrana alongside actor Sara Ali Khan. The collaboration coincides with the theatrical release of Pati, Patni Aur Woh Do and brings together entertainment, fashion, and modern lifestyle storytelling. Video: https://www.youtube.com/watch?v=kXAfRfqZPmo The campaign captures the playful and contemporary energy … Read more

Mediatronics PR Wins Communications Mandate for Artemis Health Science Foundation

Artemis Health Science Foundation has appointed Mediatronics PR as its strategic communications and public relations partner for India. Under the new mandate, the agency will oversee integrated media relations, brand positioning, strategic storytelling, thought leadership, and communication outreach initiatives for the foundation. The partnership aims to strengthen the foundation’s visibility across the healthcare and wellness … Read more