Footwear brand Sparx has expanded its Summer Swag campaign with the launch of its new Chunky Sole Sandals, roping in actor Chunky Pandey as the face of the initiative. Conceptualised by Mudra, the campaign builds on the coincidence of the actor sharing his name with the product to craft a humour-led marketing narrative. Video Link: … Read more
KFC has rolled out a playful new campaign featuring Arjun Kapoor and Anshula Kapoor, turning the universally recognised peace sign into a “piece” sign to celebrate Fried Chicken Month. Link: https://www.instagram.com/reel/DaVN2NWT-VK/?utm_source=ig_web_copy_link&igsh=MzRlODBiNWFlZA== The campaign kicked off with cryptic social media teasers and brand interactions hinting that the peace sign secretly stood for a chicken piece, building … Read more
Mumbai-based developer Lloyds Realty Developers Limited has unveiled a refreshed brand identity, marking a strategic shift as it enters its next growth phase. The move arrives at a moment of considerable scale, with the company holding a project portfolio worth over Rs 23,500 crore, more than 3 million sq. ft. delivered, and nearly 14 million … Read more
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