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Burger King India Turns Up The Heat With Peri-Peri Fest And A Musical Marketing Push

Burger King India has rolled out Peri-Peri Fest, a limited-time menu built entirely around the bold, tangy flavour profile, alongside a campaign designed to make some noise – quite literally. The lineup spans nine products: Peri-Peri Veg Whopper, Peri-Peri Chicken Whopper, Peri-Peri Paneer Burger, Peri-Peri Chicken Burger, Peri-Peri Fries, Chicken Wings, Boneless Chicken and Nuggets, … Read more

Sony LIV Stacks Its Shelves With 150+ Sony Pictures Titles Ahead Of New Spider-Man Release

Sony LIV has given its English film catalogue a major boost, adding over 150 titles from Sony Pictures Entertainment – a move timed just ahead of the next Spider-Man film’s theatrical run. Video Link: https://www.instagram.com/reel/Da2OoefRUHj/?utm_source=ig_web_copy_link&igsh=MzRlODBiNWFlZA== The new additions span the full Spider-Man franchise along with Spider-Man: Into the Spider-Verse, positioning the platform as a go-to … Read more

Recode Studios to Take Majority Control of K-Beauty Brand Aflairza in Phased Buyout

Recode Studios has signed a term sheet to acquire up to 51% equity in Aflairza Professionals, the company behind premium beauty brand Aflairza, in a deal structured across two phases combining promoter share purchases with fresh capital infusion. Phase one sees Recode acquire a 33% stake for Rs 8.32 crore, split evenly between buying promoter … Read more

Zomato’s District Teams Up With Etihad Arena to Put Abu Dhabi Events on the Map

District by Zomato has partnered with Etihad Arena, the UAE’s flagship indoor entertainment venue, to make it easier for global audiences to discover and access live events on Yas Island – from concerts to sports to large-scale entertainment experiences. The tie-up brings Etihad Arena’s event calendar directly onto District’s going-out platform, which already lets users … Read more

Advertising Club Bangalore Launches ‘Put One Q’ – A Quiz Night for the Ad Industry

The Advertising Club Bangalore has launched Put One Q, a quiz-led networking format designed to get marketers and creatives talking to each other again – no stage, no panel, just team-based trivia and beer. The debut edition unfolded at The Biere Club in HSR Layout, drawing professionals from Amazon, Ogilvy, Myntra, Razorpay, Wipro, Nestlé, Curefit, … Read more