Newsroom 
Pinkustar Borah has been appointed as Chief Digital & Technology Officer at Unilever International, marking his first international role after nearly 19 years with Unilever. Previously serving as Chief Digital & Information Officer – Personal Care & Customer Experience at HUL, Borah brings extensive experience across IT, supply chain, HR, legal, and sales, and will … Read more
iD Fresh Food has elevated Rajat Diwakar, CEO India, to its Board of Directors, reinforcing its leadership as the company prepares for its next phase of growth and IPO readiness. Since joining in 2024, Diwakar has played a key role in strengthening the India business, driving operational excellence, and advancing strategic initiatives across the organization.
Sanaa Shaikh has been appointed as the Chief Marketing Officer (CMO) at Signature Scents & Co., where she will lead the brand’s marketing strategy and growth initiatives. Previously Head of Marketing at Bellator Group, Shaikh brings over nine years of experience in brand building, cross-functional marketing, and consumer engagement.
Wipro Consumer Care International (WCCI) has signed a definitive agreement to acquire a 100% stake in Philippines-based S Brands Consumer Care Inc., expanding its footprint in Southeast Asia’s personal care market. The acquisition marks WCCI’s 16th global acquisition and its second in the Philippines. S Brands owns a portfolio of well-established personal care brands, including KERATINplus, AlcoPlus, DeoPlus, Empress and Fiona Cologne. … Read more
Beyond Appliances has launched a new advertising campaign featuring actor Dia Mirza to promote its Plug ‘N’ Play Designer Chimneys, highlighting the blend of design, convenience and modern living. Built around the tagline ‘Jeena Hai Toh Colourfully Jiyo’, the campaign film showcases Mirza in a dual role. Set in a monochrome home, the story transforms into a vibrant, colourful … Read more
Jewellery brand GIVA has launched its Raksha Bandhan campaign, ‘Furever Sibling’, celebrating the special bond people share with their pets while introducing its newly launched Pet Collection. Featuring brand ambassador Kriti Sanon, the campaign film reimagines the traditional festival by extending the celebration beyond human siblings. The film begins with Kriti tying a rakhi to her brother before … Read more
MARS Cosmetics has expanded its #LivingTheMARSLife campaign with a vibrant on-ground activation across Delhi Metro’s Yellow Line, bringing its brand message closer to everyday commuters. Inspired by relatable moments from daily metro travel, the campaign features witty creatives that celebrate confidence and positivity in the midst of everyday chaos. One of the standout messages reads, “Rajiv … Read more
The Board of Control for Cricket in India (BCCI) has officially invited bids for the title sponsorship rights of its cricket events, initiating a fresh tender process for interested brands and organisations. The cricket board has released the Invitation to Tender (ITT), which outlines the eligibility criteria, bidding process and evaluation framework for prospective applicants. … Read more
Domino’s Pizza reported a 4.3% year-on-year increase in revenue for the second quarter of 2026, supported by higher supply chain sales, increased franchise royalties and stronger advertising revenue, even as international same-store sales remained largely flat. The global pizza chain posted an increase of $49.3 million in quarterly revenue compared to the same period last … Read more
One97 Communications, the parent company of Paytm, reported a mixed performance for the first quarter of FY27, with robust growth in its core payments business offset by a decline in marketing services revenue despite increased spending on promotions and customer acquisition. During the April–June quarter, Paytm’s marketing services revenue fell 3% year-on-year to Rs 239 crore, … Read more