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Mona Jain rejoins ABP as President – Revenue Growth and Business Development

Mona Jain is set to rejoin ABP as President – Revenue Growth and Business Development, marking her second stint with the network. She joins from BrandPulse Global, where she served as Chief Growth Officer. With over three decades of experience spanning media planning, advertising, broadcasting and revenue leadership, Jain’s return is seen as a strategic … Read more

Anuj Bansal has been appointed Chief Business Officer at Yoga Bar

ITC Limited’s Anuj Bansal has been appointed Chief Business Officer at Yoga Bar. Previously an Executive Committee Member at ITC Foods and former Head of Marketing for Chocolates, Confectionery, Coffee and New Business, Bansal brings 18 years of experience across strategy, P&L management, brand building, innovation and go-to-market execution to his new role.

Malaysia Airlines partners with Mumbai Indians as official global airline sponsor

Malaysia Airlines has entered into a strategic partnership with the Mumbai Indians, joining the franchise as an associate sponsor and official global airline partner. The association aligns with the airline’s broader objective of strengthening its footprint in India while leveraging sport as a powerful platform for international brand engagement. India continues to be a critical … Read more

Network18 Records Revenue Growth Despite Soft Advertising Environment

Network18 delivered a steady performance in Q3 FY26, reporting a 5% year-on-year rise in operating revenue to ₹500 crore, even as the broader advertising market remained subdued. The growth was achieved against an industry backdrop where TV news advertising inventory demand declined by over 10% year-on-year, highlighting the network’s relative resilience. Financial Performance: For the … Read more

Snabbit Turns Urban Burnout Into a 10-Minute Habit

In India’s largest cities, the idea of a “relaxing weekend” has quietly disappeared. Between long work hours, work-from-home spillover and shrinking personal time, household chores have become the default weekend agenda. Snabbit’s latest outdoor campaign taps directly into this shared urban fatigue. Displayed across Bengaluru on billboards, bus stops and autorickshaws, the campaign features a … Read more

Tak 360 Signals India Today Group’s Big Bet on FAST News

India Today Group has expanded its digital news footprint with the launch of Tak 360, a FAST (Free Ad-Supported Streaming Television) news channel designed for always-on, multi-screen news consumption. Positioned as India’s first FAST news channel, Tak 360 targets audiences increasingly consuming news on connected TVs and digital platforms. Launched under the Tak Network, the … Read more

Decoding the Gen Z Mindset: How India’s Young Workforce Is Redefining Career Success

Naukri has released the latest edition of its Voices @ Work report titled The Gen Z Work Code: What Drives, Engages, and Retains Them, offering fresh insights into how India’s Gen Z professionals view careers and workplaces today. The study is based on responses from over 23,000 Gen Z employees across more than 80 industries … Read more

Fans as Fashion: Rashmika Mandanna Headlines Signify’s New Campaign

Signify has launched Fans Reimagined, a campaign for its Ecolink BLDC fan range, featuring actor Rashmika Mandanna. The initiative positions ceiling fans not just as functional appliances, but as lifestyle products that reflect personal taste, design sensibilities, and modern living preferences. The campaign’s film showcases the fans in stylized home settings, highlighting their form, finish, … Read more