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Skechers Launches HotShots with Kartik Aaryan and Ananya Panday

Skechers has introduced HotShots, a new lifestyle sneaker collection designed for young consumers seeking a balance between comfort and street-ready style. Positioned as footwear for a generation constantly on the move, the range blends the brand’s comfort-driven technology with bold, urban-inspired aesthetics. The launch campaign is fronted by brand ambassadors Kartik Aaryan and Ananya Panday. … Read more

Powerade Enters India as Official Partner of ICC Men’s T20 World Cup

Coca-Cola has officially launched its global sports hydration brand Powerade in India, marking its debut as the official sports drink partner of the ICC Men’s T20 World Cup. The entry was announced during India’s Super 8 match in Ahmedabad on February 22, supported by strong on-ground stadium branding. Powerade will be available from March 2026 … Read more

Wella Professionals Celebrates Mumbai’s Spirit with ‘Glow From Within’ Campaign

Wella Professionals has launched its latest campaign film, Glow From Within, marking the debut of the Illumina Color City Collection: Mumbai Edition. Inspired by Mumbai’s striking contrasts-glamour and grit, ambition and artistry-the film captures the layered personality of the modern woman through a glow-centric hair colour narrative. Conceptualised in-house and produced by Bombay Film Company, … Read more

Milky Mist Accelerates Protein Push Ahead of ₹2,035 Crore IPO in 2026

Tamil Nadu-based dairy brand Milky Mist is moving forward with its ₹2,035 crore initial public offering in 2026, following regulatory approval received in October 2025. The IPO marks a significant milestone for the fast-growing dairy products maker as it sharpens its focus on premium and protein-rich offerings. The company expects to sustain an annual revenue … Read more

News18 Marathi Navi Mumbai Conclave Maps the Blueprint for Smart Urban Expansion

News18 Marathi hosted the Navi Mumbai Conclave on February 19 in Navi Mumbai, convening policymakers, urban planners, real estate leaders and infrastructure experts to deliberate on the region’s accelerating urban transformation. The event spotlighted Navi Mumbai and Raigad as emerging growth corridors poised to redefine Maharashtra’s smart city ambitions. The conclave created a dynamic forum … Read more

Pulse of Moving India Celebrates Unsung Heroes with a Nationwide Thank You Movement

Dharampal Satyapal Group’s popular confectionery brand Pulse Candy has unveiled the sixth edition of its World Compliment Day initiative, titled Pulse of Moving India. Running from February 27 to March 3, 2026, the campaign shines a spotlight on gig workers and essential service providers who quietly power India’s everyday life. Building on the success of … Read more

Nayara Energy launches ‘Naye India ka Nayara’ to Power a Moving Nation

Nayara Energy has launched a new television commercial titled ‘Naye India ka Nayara’, presenting a refreshed brand narrative that aligns with the aspirations of a fast-evolving nation. The campaign shifts focus from product-driven communication to a broader story of reliability, progress, and everyday movement. The film portrays India in motion-capturing early morning city commutes, long-haul … Read more

Sonali Bendre Champions Timeless Beauty in Foxtale’s ‘Eternal Glow’ Campaign

Foxtale has unveiled its latest brand film featuring Sonali Bendre as the face of its new ‘Eternal Glow’ campaign. The campaign spotlights the brand’s Gluta-Vit C Advanced Brightening Serum, positioning it as a topical skincare solution designed to enhance skin tone and radiance through consistent use rather than cosmetic intervention. Video Link: https://www.instagram.com/reel/DVON93ZjGus/?utm_source=ig_web_copy_link&igsh=MzRlODBiNWFlZA== Set against … Read more

SMFG India Credit Unveils ‘Chal Pado, Aage Badho’ to Celebrate Unity and Forward Momentum

SMFG India Credit has launched its new brand anthem film, ‘Chal Pado, Aage Badho’, spotlighting the power of collective progress across the organisation. Conceptualised as a reflection of its shared mission and values, the film brings together employees from branches across the country, including frontline staff and senior leadership. Set within real workplace environments, the … Read more

Calvin Klein Unveils Spring 2026 Denim Campaign with Jung Kook at the Forefront

Calvin Klein Inc., under PVH Corp., has introduced its Spring 2026 denim campaign, headlined by global brand ambassador Jung Kook of BTS. The new chapter places denim at the heart of self-expression, blending fashion, music and movement into a visually striking narrative. Video Link: https://www.instagram.com/reel/DVJHURojpf2/?utm_source=ig_web_copy_link&igsh=MzRlODBiNWFlZA== Photographed and directed by renowned fashion photographer Mert Alas, the … Read more