Newsroom

Festivals in India are incomplete without food that brings people together. This season, ITC Master Chef Creations has rolled out the #GreatMurghFestival, a limited-time celebration of rich non-vegetarian delicacies, live until the first week of October across Bangalore, Chennai, Hyderabad, Mumbai, and Pune. The festival is exclusively available on Swiggy and Zomato. Celebrating the timeless role of chicken … Read more

Furlenco has introduced a dedicated kids’ furniture collection aimed at helping growing families create safe, stylish, and adaptable spaces without the burden of ownership. To mark the launch, the brand has rolled out a video campaign featuring actor Abhay Deol, positioning Furlenco as a partner in parenting. The rental-based range includes essentials such as a … Read more

JSW Paints, part of the US$23 billion JSW Group and known for its eco-friendly solutions, has rolled out a new festive campaign for its decorative paints portfolio. The campaign reinforces the brand’s disruptive promise of ‘Any Colour, One Price’ with the simple and memorable message – “Dabba Padho, Bachat Karo.” Conceptualised by TBWA\India, the campaign will run across TV, … Read more

After Gautam Gambhir’s surreal encounter with a tongue-slurping ice cream cone and a rampaging gorilla, Cred is back with yet another chaotic, AI-powered campaign-this time featuring choreographer, director, and influencer Farah Khan. In the new spot, Khan watches as her face grotesquely melts into a gooey chocolate puddle. Sitting beside her, a cheerful brand executive beams proudly. Rather … Read more