Newsroom 
MasterChow has launched a new campaign, “Not Mangaya, Ghar Pe Banaya,” featuring chef Ranveer Brar, as it transitions toward a wider Asian flavour identity. The campaign reflects the brand’s growing ambition to position itself as the “Masters of Asian Flavours,” showcasing an expanded portfolio inspired by Japanese, Thai, Korean and Chinese cuisines. The series of … Read more
Sharjah Warriorz have rolled out a powerful new campaign titled ‘Roar As One’ ahead of the upcoming ILT20 Season 4, scheduled from December 2, 2025, to January 4, 2026. Designed to shape the team’s refreshed identity, the campaign draws deeply from Sharjah’s cultural richness and the franchise’s diverse squad. Featuring players from 14 nationalities, the … Read more
Kreative Digitals, one of India’s most prominent agencies in the D2C and e-commerce performance space, has unveiled its new identity: Kreative & Co. The rebrand reflects a transformative shift in the agency’s vision, capabilities, and long-term ambitions-signaling its move from a fast-scaling digital agency to a global creative and strategic partner for brands. Established in … Read more
Mastercard has rolled out a fresh digital-first campaign, ‘Tap Your Phone, Pay in Style’, designed to accelerate the adoption of mobile contactless payments among young, tech-forward consumers in India. The campaign reframes Tap & Go as not just a payment method, but a lifestyle choice-fast, stylish, and seamlessly integrated into everyday routines. Led by McCann … Read more
Avaada Group has unveiled its new brand campaign, Always Clean, Always On, focusing on the fast-rising energy demands created by AI-driven industries and India’s digital expansion. The campaign debuted during Kaun Banega Crorepati, signaling the company’s intention to position uninterrupted clean energy as a vital pillar of the country’s technological advancement. The campaign film underscores … Read more
Malabar Gold & Diamonds has introduced the 15th edition of its signature ‘Brides of India’ campaign, a large-scale celebration of India’s diverse bridal jewellery heritage. This year’s edition presents 22 brides and an impressive lineup of 10 celebrities-including Alia Bhatt, Kareena Kapoor Khan, NTR, Karthi, Anil Kapoor, Srinidhi Shetty, Rukmini Maitra, Sabyasachi Mishra, Prarthana Behere … Read more
Spicetree Digital Agency (SDA) has secured the digital and social media mandate for Prana, a fast-growing hyperbaric oxygen therapy (HBOT) wellness brand in India. Under this partnership, SDA will focus on boosting Prana’s online visibility and crafting clear, impactful communication across digital platforms to educate consumers about HBOT and its benefits. Prana offers a range … Read more
Fastrack, India’s leading youth fashion and accessories brand, has unveiled Fastrack Smart Cosmix, a smartwatch that blends futuristic design with intelligent technology. Created for trendsetters who live at the intersection of style and innovation, Cosmix introduces a bold new direction in wearable fashion. Drawing inspiration from celestial exploration and space-helmet silhouettes, the smartwatch features a … Read more
Warner Music India has entered into a significant partnership with Ultra Music, one of India’s leading music labels, forming an exclusive global distribution agreement. Under this collaboration, Warner Music India will distribute Ultra Music’s extensive library-comprising more than 14,000 tracks-across international markets. Ultra Music’s catalogue spans a wide range of genres including Bollywood film soundtracks, … Read more
Tinder India has launched School of Swipe, a mobile-first microsite designed to guide young adults through the realities of modern dating. The platform offers practical and emotional resources-covering profile building, interpreting social cues, understanding consent, ensuring online-to-offline comfort and nurturing emotional wellbeing. The initiative is informed by youth insights from Yuvaa’s research and expert guidance … Read more
All Rights Reserved @2025ViralVault
