Facebook Instagram Linkedin
×

Newsroom

District by Zomato Ties Up with HSBC India to Elevate Urban Cultural Experiences

by

District by Zomato, the lifestyle and going-out vertical of Zomato, has announced a long-term strategic partnership with HSBC India. As part of this collaboration, HSBC becomes the exclusive banking partner for District’s curated cultural experiences-spanning music festivals, food events, comedy nights, and lifestyle gatherings across India. This alliance arrives at a time when India’s going-out ecosystem is witnessing … Read more

ShareChat appoints Neha Markanda as Chief Business Officer for ShareChat and Moj

by

Homegrown social media company ShareChat (Mohalla Tech Pvt. Ltd) has appointed Neha Markanda as Chief Business Officer for both ShareChat and Moj, as it eyes rapid revenue growth and stronger advertiser engagement. A seasoned leader with over two decades of experience across Google, Meta, GSK, PepsiCo, ITC, and HCL, Markanda brings deep expertise in brand … Read more

Lyndon Louis joins Exicon Group as National Creative Director

by

Lyndon Louis has joined Exicon Group as National Creative Director, moving from McCann Health India where he served as Executive Creative Director. With leadership roles at Brand Care, Havas Life Sorento, and Saatchi & Saatchi Focus, he brings rich experience in healthcare and creative advertising. Louis has also been a jury member at prestigious industry … Read more

FCB NEO has appointed Binay as Senior Vice President

by

FCB NEO, part of FCB India, has appointed Binay as Senior Vice President. With 17 years of experience across food, beverage, fashion, sports, real estate, and politics, Binay has led key portfolios at PepsiCo Foods, including Lay’s and Quaker, driving integrated campaigns and digital transformation. Welcoming him, CEO Ashima Mehra said his sharp, modern, and … Read more

Apparel Group appoints Aditi Chakravarty as Head of Marketing

by

Apparel Group has strengthened its brand vision with the appointment of Aditi Chakravarty as Head of Marketing. With her expertise in driving impactful strategies and shaping consumer connections, Aditi will play a key role in elevating the group’s marketing narrative and reinforcing its position in the fashion and lifestyle space.

Vicky Kaushal & Rashmika Mandanna Star in Birla Opus’ Assurance-Driven Campaign

by

Mumbai: Birla Opus Paints, a Grasim Industries brand under the Aditya Birla Group, has unveiled its latest campaign – ‘Birla Opus Assurance’ – bringing a bold new promise to the Indian paint market. The campaign introduces a one-year free repainting warranty, ensuring customer satisfaction by covering walls through all seasons. At the heart of the campaign are brand … Read more

Former Ogilvy Leaders Launch ‘Colloquial’ – A Creative Agency Without a Signature Voice

by

In a bold departure from conventional agency philosophies, ex-Ogilvy creatives Ishita Misra and Pradyot Mokashi have launched Colloquial-an independent creative agency defined by its belief in having “no voice of its own.” Instead of projecting a signature style or proprietary tone, Colloquial pledges to become a true extension of the brands it serves, prioritising the voice … Read more

UNIQLO Teams Up with Rahul Dravid for ‘Everyday Wear for Mr. Dependable’ Campaign

by

UNIQLO India has unveiled its latest campaign, Everyday Wear for Mr. Dependable, featuring cricket icon Rahul Dravid, celebrating the seamless blend of style and functionality in everyday fashion. Reflecting UNIQLO’s LifeWear philosophy-clothing made to improve daily life-the campaign highlights the versatility of two key pieces: the AIRism Polo Shirt and the Super Non Iron Shirt. The … Read more

Tonic Worldwide Secures Digital Mandate for PCPL

by

Real estate redevelopment specialist Pranav Constructions Limited (PCPL) has awarded its integrated digital marketing mandate to Tonic Worldwide, following a multi-agency pitch. The partnership will cover social media strategy, search engine optimisation (SEO), and performance marketing to strengthen PCPL’s digital presence and consumer engagement. Known for its commitment to transforming aging structures into modern residential … Read more

Aamir Khan Joins NDTV’s Jai Jawan in Akhnoor to Honour India’s Armed Forces

by

This Independence Day, NDTV’s iconic Jai Jawan returned with a powerful edition, travelling to Akhnoor-an emotionally resonant region along the India-Pakistan border in Jammu. The special episode marked 78 years of India’s freedom and featured Bollywood actor Aamir Khan spending a day in solidarity with the Indian Army. Known for spotlighting the bravery and spirit of Indian … Read more

Don’t have the time to stay updated with the marketing world?

Make the switch to the viral vault.

Need a fix to kick your doom-scrolling habits?

Facebook Instagram Linkedin
All Rights Reserved @2025ViralVault

Need a fix to kick your doom-scrolling habits?

Don’t have the time to stay updated with the marketing world?

Make the switch to the viral vault.

Facebook Instagram Linkedin
Terms and conditions | Privacy | Cookie Policy

All Rights Reserved @2025ViralVault