Newsroom 
Bright Outdoor Media has appointed Mukesh Sharma as its new CEO. Formerly the Business Head at Mid-day Infomedia Ltd., Sharma brings extensive leadership experience to the role. At Bright Outdoor, he will drive strategic growth, explore new business verticals, and enhance overall performance. Expressing his enthusiasm, Sharma said he aims to boost market share and … Read more
Namrata Aswani Setty has announced her appointment as the Director of Marketing and Public Relations at MiQ, a leading programmatic media company. With over 15 years of industry experience, she joins after a year as an independent PR and influencer marketing consultant. Her previous stints include leadership roles at Goozoop Group, Ogilvy, ITW Consulting, Dentsu … Read more
Sahil Siddiqui has joined Social Panga as Executive Vice President – Creative Strategy & Growth. He was previously the Global Creative Head at Pepper Content and has held senior roles at Dentsu Creative and WATConsult. With over a decade of experience, Siddiqui brings a strong track record in shaping brand narratives, leading creative teams, and … Read more
Smirnoff Unveils Minty Jamun, Mirchi Mango & Zesty Lime for Indian MarketNew flavours now available across Karnataka, Uttar Pradesh, Haryana, and Maharashtra Smirnoff, the globally renowned vodka brand, has launched three new flavour variants tailored for Indian consumers: Minty Jamun, Mirchi Mango, and Zesty Lime. These exciting new additions are currently available in Karnataka, Uttar Pradesh, Haryana, and Maharashtra. India’s … Read more
New films spotlight personal style journeys from both metro and non-metro India Myntra has launched its latest brand campaign, ‘It’s You 2.0,’ a celebration of fashion’s role in everyday transformations. The campaign features three short films inspired by real, relatable moments-showcasing how style can spark self-expression, confidence, and growth. Conceptualised by Tilt Brand Solutions, the campaign brings to life stories … Read more
New update lets users create 8-second AI-generated video clips from still images Google has added a new photo-to-video feature to its Gemini platform, allowing users to convert static images into eight-second AI-generated videos complete with sound. The feature is part of Gemini’s expanding creative toolset and follows the recent India launch of Veo 3, Google’s advanced video generation model. Since its debut in … Read more
New Aquaguard range features 2-year filter life with Longlife Nanopore Filter Technology Eureka Forbes Ltd has unveiled a new range of Aquaguard water purifiers featuring Longlife Nanopore Filter Technology, offering clean and safe drinking water with no filter change required for up to two years. This new line is built to reduce maintenance and long-term costs for consumers, addressing … Read more
Company targets ₹1,000 crore brand valuation in India within five years Agilitas Sports has officially launched the Italian sportswear brand Lotto in India, marking a significant step in expanding its global portfolio. The company aims to scale Lotto into a ₹1,000 crore brand in the Indian market over the next five years. Cricketers Yuvraj Singh and Abhishek Sharma are prominently associated … Read more
Branquila Brand Ventures, an integrated brand management firm founded by Sandeep Dahiya, has officially launched its operations in the United Arab Emirates. Known for managing comprehensive brand and marketing mandates across India’s lifestyle, fashion, entertainment, sports, and D2C sectors, Branquila is now set to replicate its success in the Middle East. Founded in 2022, Branquila … Read more
AdLift, now part of Liqvd Asia, has been awarded the SEO and content marketing mandate for Olyv, a fintech platform focused on credit health and financial wellness. Scope of Collaboration Leaders Speak Up Prashant Puri, Co-founder & CEO, AdLift: “We’re thrilled to join forces with Olyv at such a transformative point in their brand journey. Our … Read more