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De Beers Group has announced a collaboration with Indian cricketer Abhishek Sharma as part of its strategy to strengthen the presence and appeal of natural diamonds in the Indian market. Through this association, the brand aims to position natural diamonds as symbols of personal identity, self-expression, and life’s meaningful milestones. By partnering with Sharma, De … Read more
Havas Media India, part of Havas Media Network India, has been appointed as the Media Agency on Record (AOR) for Modenik Lifestyle, an essential wear company known for brands such as Enamor and Dixcy Scott. The agency has won the integrated media mandate, which includes managing both online and offline media responsibilities for the brand. … Read more
Hindustan Times has launched Season 3 of its weekly digital entertainment show The Right Angle with Sonal Kalra, continuing its focus on in-depth conversations with key figures from the film and entertainment industry. The new season premiered on February 20, 2026, and is available across Hindustan Times and HT City’s official YouTube channels and digital … Read more
Clean skincare brand Humuss Beauty has officially launched in India with a new range of vegan and cruelty-free skincare products, marking its entry into the country’s rapidly expanding clean beauty segment. The brand’s debut portfolio focuses on barrier repair, hydration and sun protection, aligning with the growing consumer demand for ingredient-conscious and skin-friendly formulations. The … Read more
Global commerce platform Komerz has acquired brand and marketing consultancy Glassbox in a move aimed at strengthening its integrated creative commerce model. The acquisition brings together brand strategy, creative development, distribution infrastructure and performance measurement within a single operating ecosystem. The deal reflects a broader shift in the marketing landscape, where brands are increasingly seeking … Read more
Samsung has unveiled a new three-minute brand film for its Galaxy series, created in collaboration with Academy Award–winning director Tom Hooper. The film premiered during the Galaxy Unpacked event held in San Francisco on February 25, 2026, coinciding with the launch of the Galaxy S26 series. The narrative follows the story of two young friends, … Read more
Ventes Avenues has announced a strategic expansion of its capabilities across first-party data collaboration, connected TV (CTV) ecosystems, and marketing technology as part of its evolving approach to digital advertising. The move comes at a time when the advertising industry is adapting to tighter privacy regulations, the gradual decline of third-party cookies, and increasing demand … Read more
YouTube has cemented its position as one of the most powerful forces in global media, crossing $60 billion in annual revenue in 2025. Financial disclosures from its parent company, Alphabet, reveal that the video platform generated over $60 billion last year, with research firm Moffett Nathanson estimating the total closer to $62 billion. This milestone … Read more
The Board of Control for Cricket in India (BCCI) has announced a cash reward of ₹131 crore for the Indian national cricket team following its victory in the latest edition of the ICC Men’s T20 World Cup. The announcement comes after India’s dominant performance in the final, where the team defeated New Zealand by 96 … Read more
Reliance Retail Limited has announced the acquisition of Pahadi Local, an Indian beauty and wellness brand known for its nature-led formulations inspired by Himalayan ingredients. The acquisition includes the brand and its business from Pahadi Goodness Private Limited and marks another step in Reliance Retail’s strategy to scale promising Indian consumer brands. Founded with the … Read more
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