boAt has partnered with fine jewellery brand GIVA to introduce the Chrome Ivory, a premium smartwatch that merges wearable technology with jewellery-inspired elegance. Designed specifically for modern women, the collaboration brings together boAt’s expertise in smart devices and GIVA’s craftsmanship in silver jewellery to create a product that is both stylish and functional.
The Chrome Ivory smartwatch features a 1.7-inch AMOLED display with up to 1000 nits peak brightness, ensuring clear visibility even in bright outdoor conditions. Its refined metallic build and high-gloss finish give it the look of a premium accessory rather than just a tech gadget. Adding a distinctive touch to the collaboration is a limited-edition 925 silver charm designed by GIVA, turning the smartwatch into a fashion statement as well as a wearable device.
Beyond aesthetics, the smartwatch is built for everyday wellness and connectivity. It includes continuous heart-rate monitoring, SpO₂ tracking, sleep and stress monitoring, and guided breathing exercises to support a balanced lifestyle. Fitness enthusiasts can also access multiple sports modes and daily activity tracking, while Bluetooth calling and customizable watch faces enhance convenience and personalization.
The Chrome Ivory is also designed to keep up with active lifestyles, offering IP68 dust and water resistance for durability. Available in multiple strap options including silicone and metallic variants, the smartwatch is priced starting around ₹4,499, with the limited-edition silver charm variant priced at ₹5,999.
With this collaboration, boAt and GIVA aim to redefine the smartwatch category by blending innovation, wellness, and jewellery-inspired design into a single wearable accessory.
