Collaboration to scale Ideabaaz as a cultural and entrepreneurial movement across India
Ideabaaz – Bharat Ka Apna Startup Manch – a platform spotlighting grassroots entrepreneurship, has appointed YAAP Digital as its integrated marketing partner. The partnership aims to build Ideabaaz into a nationwide cultural and entrepreneurial movement, spanning both digital and offline touchpoints.
Co-founded by media entrepreneur Jeet Wagh, Ideabaaz offers a stage for aspiring entrepreneurs from Tier 2 and Tier 3 cities to pitch their ideas in any Indian language, breaking through the traditional barriers of access, language, and elitism seen in mainstream startup ecosystems. With real founders, investors, and stories, the platform seeks to democratize opportunity and make innovation accessible to all.
As marketing partner, YAAP will lead brand strategy, storytelling, digital engagement, on-ground activations, and strategic partnerships, ensuring Ideabaaz garners widespread visibility and resonance.
Commenting on the collaboration, Dr. Atul Hegde, founder of YAAP, said,
“Ideabaaz is one of those rare properties rooted in culture yet built for the future. Collaborating with Jeet and his team gives us the opportunity to shape an IP from scratch. We’re excited to craft something meaningful and lasting in India’s entrepreneurial landscape.”
Jeet Wagh, founder-partner of Ideabaaz, added,
“Ambition doesn’t need a pedigree-it needs a platform. With YAAP’s strategic and creative firepower, we’re confident Ideabaaz will inspire and resonate far beyond the startup world.”
Backed by partners including IITM Global, Wizcraft, House of Cheer, Turbostart, and Kuberans, Ideabaaz goes beyond just pitches-creating a scalable ecosystem for entrepreneurial storytelling rooted in the heart of India.
